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How to unlock clarity & focus successful transformation; introducing the Brand Experience Maturity Assessment #26
Manage episode 311078105 series 3082495
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In this episode Blirt CEO, Stuart Leo, introduces the BEMA.... the Brand Experience Maturity Assessment and discusses how organisations can find the clarity to make digital transformation successful.
What is the BEMA?
The BEMA is the Brand Experience Maturity Assessment.
What does it do?
It helps a leadership team find the clarity in where and what should have the highest priorities of transformation.
OK, that sounds magical, really?
It's not a silver bullet, the BEMA is a maturity assessment of how a leadership & management team are delivering across 6 functional ares of the business; vision, market, strategy, business model, customer experience and employee experience.
The the executional area of CX & EX the BEMA delivers a competency and capability rating on skills and systems the organisation are delivering on through sales, marketing, service and HR.
The tool is designed to help leaders deliver on CX whilst creating a great EX.
See more. Visit: https://www.blirt.co
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