Groundbreaking ways Occupational Therapists (OTs) and Physical Therapists (PTs) can generate revenue outside of traditional methods. We explore how to turn home visits into high-value services, the potential of ADA compliance assessments, and the role of technology in enhancing patient care. Whether you're looking to expand your practice or find in…

We're joined by the legendary Carol Lewis, a renowned physical therapist specializing in geriatric care. We dive deep into the strategies that every physical therapist and healthcare provider should know to prevent falls and improve the quality of life for older adults. Carol shares her insights on why giving away valuable content for free can be t…

Dive into the rise of stretch labs and their impact on the physical therapy industry. Are stretch labs a threat or an opportunity for PTs? We explore the business model behind these popular fitness boutiques, their appeal to consumers, and how physical therapists can adapt or even capitalize on this trend. We also discuss the ethical implications a…

In this episode of PT Pintcast, host Jimmy McKay sits down with business strategist and coach Sturdy McKee to dive deep into the future of physical therapy (PT) marketing and recruitment. Are you struggling with long wait times, high turnover, or disengaged employees? Discover how to attract top talent and differentiate your practice in a competiti…

We dive deep into the challenges and opportunities for career growth within the physical therapy profession. From mastering the art of communicating your value to exploring innovative ways to use your skills in unfamiliar places, this conversation is packed with actionable insights for every PT professional. Physical therapy career growth, communic…

On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to make money outside of one-on-one patient care 2. The Power of creating on YouTube 3. The best strategy for attending PT conferences Connect with Justin on LinkedIn here! Check out The Active Adult here! Strata Stories are conver…

In this engaging live stream episode of PT Pintcast, host Jimmy McKay, alongside co-hosts Tony Maritato and Dave Kittle, dive deep into the critical debate on whether physical therapists are being overeducated for the roles they truly want. We explore the balance between evaluation and treatment, the evolving landscape of physical therapy education…

On this episode of Strata Stories, we talk with Colin Rigney, Business Partner @ Modern Physical Therapy And Sports Medicine in Arizona We dive into: 1. Why you shouldn’t build your clinic solely around Medicare 2. Knowing your practice's strengths and how to market them 3. The importance of standardization and systems 4. How to connect with patien…

The breaking tragedy in CrossFit and its impact on the fitness and physical therapy community. We also discuss the ongoing debates about the American Physical Therapy Association (APTA) and its role in shaping the profession. Is APTA truly the scapegoat for all the issues facing PTs today? Tune in as we unpack these hot topics and share our insight…

We go behind the scenes with Dr. Derick Simpson, an inspiring Physical Therapist and educator. In this episode, Derick shares his unique journey from high school to becoming a PT, highlighting the grit and determination that fueled his success. Whether you're a PT student, a practicing therapist, or someone considering a career in physical therapy,…

In this episode of PT Breakfast Club, host Jimmy McKay is joined by co-hosts Tony Maritato and Dave Kittle to dive into essential strategies for growing your physical therapy client base. Learn how to attract potential clients, create compelling first impressions, and balance free advice with paid services. Whether you're a physical therapist, heal…

**Chapters:** 00:00 - Introduction and Theme Overview 05:00 - Discussion on Common Complaints 15:30 - Impact of Team Size on Dynamics 25:45 - Insights from LinkedIn Poll 35:00 - Personal Experiences and Examples Welcome to another episode of PT Breakfast Club! In this live stream, hosts Jimmy McKay of PT Pintcast, Tony Maritato of Learn Medicare Bi…

Join us as Jimmy goes behind the scenes at the Olympics with Jason Stodelle from Le Golf National in France. Jason, a Physical Therapist and Athletic Trainer, is responsible for the care of all 120 golfers at this year's Olympics. In this exclusive tour, we’ll explore: The state-of-the-art facilities designed to keep athletes in peak condition The …

On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant We dive into: 1. The Science Behind Patient No-Shows 2. Hospitality vs Customer service 3. The importance of differentiating through patient experience 4. How devices like the Apple Watch, Whoop, and Oura Ring can help deliver better patient care…

In this episode of PT Breakfast Club, we dive into essential exit strategies for small private practice owners in the field of physical therapy. Our co-hosts, Tony Maritato and Dave Kittle, discuss the significant challenges faced by private practice owners, from declining reimbursements to shifts in passion over time. Whether you're an individual …

Dave Kittle and Tony Maritato discuss the essence of entrepreneurship in the physical therapy world. With stories straight from the beach to the clinic, they explore the hurdles and victories that define their professional lives. Tune in to learn how physical therapists and occupational therapists excel in problem-solving and making things work aga…

On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions We dive into: 1. How AI can positively impact the PT Industry 2. Understanding the liabilities that come with AI 3. And how healthcare & technology can build a more efficient partnership together Connect with Tony on LinkedIn here! Strata Storie…

Are you contemplating whether to take the Orthopedic Clinical Specialist (OCS) exam? OCS expert Jeff O'Laughlin answers your frequently asked questions about the OCS exam to help you make the decision that's right for you. What to Expect:Jimmy McKay, PT, DPT

Jimmy McKay hosts a webinar hosted by the Academy of Orthopedic Physical Therapy to answer frequently asked questions about becoming an orthopedic clinical specialist (OCS) Key Topics Covered: - Prerequisites and eligibility requirements for taking the OCS exam - Realistic timeframes for preparing for the OCS exam - Recommended study materials and …

Tony Maritato and Jimmy McKay dive into business, marketing, and tech in physical therapy. From multitasking myths to practical business advice, we cover a range of topics to help you thrive in the PT industry. **Topics Covered:** 0:00 Introduction 1:30 The Myth of Multitasking 5:45 Cognitive Overload in Therapists 10:15 Effective Business Strategi…

We share the strategies and tactics we used to outsmart and outperform organizations that were 100, 1,000, or even 10,000 times bigger than mine. Discover how you can leverage your unique strengths, stay agile, and use creative marketing approaches to take on the giants in your industry. Whether you're a small business owner, a startup founder, or …

On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. How to Hire and Retain Great Therapists at your Clinic 2. The importance of building a Continuing Education Program at your Clinic 3. Lastly, the effects of the FTC banning non-competes and what it means for the PT industry Connect wit…

In this episode, Jimmy is joined by researchers Tricia and Steven to discuss the impacts of student loan debt on physical therapists. They share alarming survey findings revealing that 41% of PTs would not pursue the career again due to their current debt levels. Tricia and Steven outline financial education gaps in PT programs and propose solution…

Key Points Discussed: The misconception of high-volume clinics as "PT Mills" How to deliver $1,000 of value for $100 of cost Alleviating patient fears about cost, pain, and time commitment The role of associations and businesses in providing value and fostering loyalty Techniques for building strong patient relationships We dive into the often-misu…

We tackle the pressing issues of staffing shortages and long wait times in physical therapy. Hosted by Jimmy McKay, PT, DPT, and featuring industry experts Tony Maritato and Dave Kittle, we'll explore innovative solutions to these challenges. Learn about telehealth integration, strategic scheduling, and employee retention programs that can transfor…

On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness We dive into: 1. Identifying & mitigating choke points within your clinic’s cash flow 2. The importance of cash reserves 3. And why you MUST be thinking about diversifying revenue streams Connect with Rafi on LinkedIn here! Strata Stories ar…

In this episode, Michelle and the host discuss ways that healthcare practices and clinics can be more inclusive for patients and staff, especially those in LGBTQ+ communities. They talk about important considerations like using preferred names on intake forms, having gender-neutral bathroom options, using inclusive language in patient interactions,…

In this episode, an NBA athletic trainer discusses the constraints he faces in his role, including limited time with players, access to facilities/equipment, and scope of practice. He talks about how he manages player health and safety within those constraints by prioritizing risk mitigation and quality of care. The trainer also shares how he keeps…

In this episode, we dive deep into the Business-to-Consumer (B2C) Value Pyramid and explore how physical therapists can leverage it to enhance their sales strategies and improve patient outcomes. Inspired by the negotiation tactics from Chris Voss's "Never Split the Difference," we discuss key elements of the value pyramid, effective communication …