))
Ep 20 Using Analytics To Get The Most Out Of Your Email & SMS Marketing
Manage episode 342319800 series 3291807
Вміст надано Hosted by Ramin Ramhormozi. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Hosted by Ramin Ramhormozi або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This marks the 20th episode of The E-commerce Revolution Podcast and to celebrate we are going live on LinkedIn & Facebook!
Join us for an in-depth discussion with Mark Miano, EVP of Sales at Glew.io, the business intelligence software built for e-commerce companies. Mark will break down how to get the most out of your analytics to drive more sales through email and SMS marketing. This is sure to be an eye-opening discussion.
Topics include:
00:00 - Intro
13:45 - Know your numbers
14:40 - Top KPIs
19:10 - KPIs specific to email & SMS
21:30 - SMS KPIs in Glew
23:00 - What to do when someone responds to SMS marketing using Gorgias
26:30 - How many people are using SMS marketing
27:30 - Glew aggregates data from all channels
31:12 - How does Glew Segment?
33:45 - Glew and returned orders
34:50 - How many times customers use discount codes
36:00 - 1 Tip for someone starting e-com
38:10 - 3 pillars of e-com
39:50 - Rapid fire questions
Resources Mentioned:
SKU Agency: https://www.skuagency.com/
Klaviyo: https://www.klaviyo.com/
Glew: https://www.glew.io/
//////////////////////////////////////////
Is your brand generating 40% or more of its revenue from Email & SMS? If not, as Certified Klaviyo Partners we can help make that happen!
📅 Book Your Email & SMS Assessment Today! 📅
https://meetings.hubspot.com/ramin-ramhormozi
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ecomrevolution.substack.com
38 епізодів
Поширити
