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Вміст надано Jonathan Fishman. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jonathan Fishman або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Are Paid User Acquisition Ads Useless? With Tom Hammond of UserWise
Manage episode 300272690 series 2945653
Вміст надано Jonathan Fishman. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jonathan Fishman або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Tom Hammond, Co-founder, and CEO at UserWise. Tom talks us through how resource-constrained studios can use audience-based strategies and paid ads to create hit games. He also expands on his wife’s experience of hating a specific mobile game because the studio targeted her with fake UA ads.
Learn more about Tom:
Tom on LinkedIn
Episode Resources:
UserWise LinkedIn
UserWise Website
Storemaven Website
Storemaven Webinar
If you enjoyed this episode, then please either:
Learn more about Tom:
Tom on LinkedIn
Episode Resources:
UserWise LinkedIn
UserWise Website
Storemaven Website
Storemaven Webinar
If you enjoyed this episode, then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow on Spotify
The Business of Fun is hand crafted by our friends over at: fame.so
70 епізодів
Поширити
Manage episode 300272690 series 2945653
Вміст надано Jonathan Fishman. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jonathan Fishman або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Tom Hammond, Co-founder, and CEO at UserWise. Tom talks us through how resource-constrained studios can use audience-based strategies and paid ads to create hit games. He also expands on his wife’s experience of hating a specific mobile game because the studio targeted her with fake UA ads.
Learn more about Tom:
Tom on LinkedIn
Episode Resources:
UserWise LinkedIn
UserWise Website
Storemaven Website
Storemaven Webinar
If you enjoyed this episode, then please either:
Learn more about Tom:
Tom on LinkedIn
Episode Resources:
UserWise LinkedIn
UserWise Website
Storemaven Website
Storemaven Webinar
If you enjoyed this episode, then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow on Spotify
The Business of Fun is hand crafted by our friends over at: fame.so
70 епізодів
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Схожі до The Business of Fun
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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…
continue reading
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Player FM - додаток Podcast
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Переходьте в офлайн за допомогою програми Player FM !
