S1E12 - Website Messaging with Pam Lowney of Fistula Foundation
Manage episode 301387275 series 2898736
Writing website messaging that captures the attention of visitors doesn't happen automatically. In this episode, Pam Lowney of Fistula Foundation comes on the show to discuss what nonprofits get wrong about their messaging, the difference between head and heart messaging, and the messaging framework she used during their web redesign.
- Website: https://fistulafoundation.org
- Email: pamela@fistulafoundation.org
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