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CEO and brand designer Katie Proctor from Wildflower Design Co. is here to spill the tea on what it's really like to own a freelance design business. Unfiltered, there is nothing that she is afraid to talk about, with the episodes being jam packed full of juicy content. You'll learn, laugh and share stories as Katie and guests dive deep into behind the scenes and their experiences of owning their own businesses. Whether you're starting out or an established designer, you're bound to relate a ...
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Brands, Beats & Bytes

Brand Positioning Doctors

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Щотижня
 
Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
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Healing Centered Conversations

Dr. Byron McClure

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Welcome to the Healing Centered Conversations Podcast where we create space for conversations that heal. With your host Dr. Byron McClure, along with our special guests will give you the insight to promote collective healing by putting people first. Through weekly conversations with educators, psychologists, and healers, we discuss ways to heal, thrive, and live your best life! This is the healing-centered conversations podcast!
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Hey Brand Nerds, we are back with a REMIX of some of our favorite "Who has had or is having the most influence on your career" answers! Get ready to be inspired by our guests: 1. Katie Casey 2. Craig Minassian 3. Melissa Proctor 4. Josh Ball #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #mostinfluenc…
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Album 6 Track 21 - What's Poppin? The Intersection of Brand, Sports, and Culture What's Poppin' Brand Nerds?! We've got a BBB Alum in the building today - Phil Colón is back and bringing us a hot take on the intersection of Brand, Sports, and Culture. He has a wealth of knowledge and works at this intersection daily. Grab a drink and snack and tune…
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REMIX: Album 1 Track 11 – Michael Moore, CEO International African American Museum (IAAM), former CEO Glory Foods, former CMO Infopop, former VP- Marketing No Fear, former Brand Manager Coca-Cola, father, husband, and hellava athlete – Culture: When legacy calls, will you answer? A special remix in preparation for election day. Shout-out to Michael…
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Album 6 Track 20 - What's Poppin? The Kickoff to an Iconic Brand Collaboration What’s happening Brand Nerds the wait is finally over! Our “What’s Poppin?!” episode is debuting on our new youtube page @brandsbeatsbytes. Recorded live from Mercedes Benz Stadium (Rise Up!), on Brands, Beats & Bytes, we welcome two dear friends who happen to be excelle…
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{TEASER} What's Poppin? The Kickoff to an Iconic Brand Collaboration Click here to watch the full episode. What’s happening Brand Nerds the wait is finally over! Our “What’s Poppin?!” episode is debuting on our new youtube page @brandsbeatsbytes. Recorded live from Mercedes Benz Stadium (Rise Up!), on Brands, Beats & Bytes, we welcome two dear frie…
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REMIX: Album 5 Track 24 – Living a Life of Intentional Joy w/John Rarrick Join us in this insightful podcast as we wrap up a conversation filled with pearls of wisdom. From tapping into emotions to finding joy, happiness, and community, to embracing criticism for growth, and seeking expertise beyond your own, our guest, John Rarrick's journey throu…
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REMIX: Album 6 Track 9 - Cool, Calm, & Connected w/Katie Casey What’s happening Brand Nerds?! We have family in the building today! Katie Casey is bringing her insights and experience from her love of Notre Dame (her alma mater), athleticism and competition, to marketing and brand in companies we know you've heard of - Walgreens and Hyatt. Buckle u…
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REMIX: Album 5 Track 30 - A Career of Consistency & Character w/Russ Spielman Hey Brand Nerds! We are back with a guest who manages some of your favorite athletes. From stories of his first days in the industry until now, Russ is bringing a wealth of knowledge about the power of being consistent, hardworking, and at the end of the day, a good perso…
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REMIX: Album 5 Track 16 - What's Poppin? Brand Heat vs. Product Heat We are diving into Brand Heat vs. Product Heat on today's What's Poppin? episode. Recently, Under Armour's new CEO, Stephanie Linnartz, noted in a statement that she's prioritizing amplifying global brand heat. Our partners are diving into what that actually means and how to know …
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REMIX: Album 5 Track 23 – Functional & Emotional Unison w/Renita Bryant We love an episode with firsts..but how about an episode with multiple first-time answers. Renita Bryant is bringing us jew-els with her compelling answers in our 5-Questions segment that made us stop, listen, and reflect. From a successful author, publisher, and analyst, Renit…
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Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie Woodward Brand Nerds! We are bringing you the most interesting woman in the marketing world—yes, most interesting! While some may pick a niche business world to work in, today's guest, Jackie Woodward, is a woman of many talents within many niches of the brand and marketing world. …
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REMIX: Album 6 Track 2 - Priceless Brand Lessons w/Tim Halloran What’s happening Brand Nerds?! We have our first guest in the building for Album 6 and he's a special one. Throughout his career, Tim Halloran has left a mark on the brand and marketing world, now teaching future marketing professionals. He's a testament to hard work, commitment, and b…
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Album 6 Track 18 - Transcendent Branding w/Udaiyan Jatar Brand Nerds! We have a Coca Cola (KO) alum in the virtual building today! Udaiyan Jatar has worked in various brand positions from agency to entrepreneur/consultant, and he is bringing jew-els to our conversation today. From building transcendent brands to learning that sometimes our biggest …
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Album 6 Track 17 - Reading the Room w/Josh Ball Brand Nerds! In today's episode, DC's old friend and colleague is in the building, sharing his knowledge and experiences from both the Ad Agency and Client side. From brands you've definitely heard of to marketing you've definitely seen, Josh Ball, affectionately called "J Breezy," challenges us to be…
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Album 6 Track 16 - Good Shepherding w/Rick Hayduk What’s happening, Brand Nerds?! Today, we have a special guest in the house - a longtime friend of host LT and a true brand expert and hotelier, Rick Hayduk. Rick is bringing heart and compassion to the forefront while carving a path in the hotel industry with his intentional approach to the hospita…
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REMIX: Album 6 Track 8 - Impatiently Patient in the Pursuit w/Dan Ali What’s happening Brand Nerds?! We have Dan Ali in the virtual building today and he has brought the energy! He is an incredible entrepreneur with life lessons, or jew-els as we like to call them, that you don't want to miss. Whether you are currently in brand/marketing or thinkin…
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REMIX: Album 5 Track 28 - Live from CGI: World Central Kitchen's Lisa Abrego We are back at you with a special LIVE edition of Brands, Beats, & Bytes from the stage at the Clinton Global Initiative. We are graced with the incredibly generous, successful, and thought-provoking Lisa Abrego, who serves as the Director of Communication Strategy for Wor…
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What's Poppin' Brand Nerds?! Every four years, we look forward to the top athletes from around the world coming together to compete in the Olympics! This year, hosted in Paris, is a pivotal year we are watching closely—from a brand perspective. It is the first after the pandemic and the first to allow attendees since then as well. Tune in to hear w…
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In Honor Of REMIX: Album 1 Track 6 – Rob Stone, Founder, CO-CEO @cornerstoneagency, Co-Founder @thefadar - If you’re not risking your job every week, what are you doing? Today’s REMIX episode is dedicated to the memory of an exceptional Brand Nerd, Rob Stone. Rob was one of our earliest guest and close friend of DC. The gems shared in this episode …
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Hey Brand Nerds, we are back with a REMIX of some of our favorite "What are you most proud of?" answers! Get ready to be inspired by our guests: 1. Dan Ali 2. Paige Young 3. Jared Schrieber 4. Katie Casey #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #biggestfup…
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REMIX: Album 5 Track 29 - The Importance of Brand, Grit, & Magic w/Siena Dexter We are back in the virtual house today with a guest who has used her grit and magic throughout her career. Siena Dexter is bringing her experience, advice, and joy for branding to our virtual building. She is a perfect example of leading with a genuine passion for what …
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Album 6 Track 14 - What's Poppin? NBA Finals Brand View What's Poppin' Brand Nerds?! Today is the start of the NBA Finals, and we are diving into the brand perspective and power of the top players we will see on the court. Here are a few key takeaways from the episode: Tatum, Brown, Dončić, Irving - what do they bring to their brand partnerships Wh…
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REMIX: Album 6 Track 6 - Outwit & Grit w/Folayo Lasaki What’s happening Brand Nerds?! We have the fabulously talented and insightful, Folayo Lasaki in the virtual building today. She is bringing her wealth of knowledge and experience in the entertainment industry, her thoughtful approach to her work, and jew-els that will make you think about how y…
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Hey Brand Nerds, we are back with a Biggest F-Up Remix! Take a listen to avoid these F-Ups in your own career! Check out some of our favorites from four of our former guests: 1. Scott Hargrove 2. Brooke Janousek 3. Greg Welch 4. Roger Fishman #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #biggestfup…
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REMIX: Album 5 Track 33 - Work Your Brand w/Jamie Schwartz What’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey. Jamie Schwartz is the President of Hudson Valley iCampus Presi…
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Album 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd What’s happening, Brand Nerds?! We have a one-of-a-kind guest on our show today, BJ Bueno! You know we love to have guests that can take us back to their early days of working alongside our hosts. Today, we are diving into the vault and hearing about host DC and BJ's time spent with the late/…
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Album 6 Track 12 - What's Poppin? The Return of Obey Your Thirst What's Poppin' Brand Nerds?! As you know, our own host, DC Cobbin, was on the original Sprite team that launched the iconic Obey Your Thirst campaign...and after 24 years, it's BACK. We have the OG team members in the building, including Michael Guth, to provide their insight on the r…
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REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman Brand Nerds! We are back at you with a friend of the guys, Roger Fishman. Roger is a Filmographer/Photographer and a self-proclaimed former/recovering marketing executive. Today he brings a multiperspective on the brand and marketing world from his vast experience working wi…
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Album 6 Track 11 - The Power of a Versatilist w/Don Scheibenreif What’s happening, Brand Nerds?! Today, we are excited to bring Don Scheibenreif to the virtual building! Don is a fellow Coke alum, just like LT and DC, and has since experienced and collected a wealth of insight, talent, and skills throughout his career, which he's bringing to today'…
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REMIX: Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige Young What’s happening Brand Nerds?! We’re happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Paige humbly shares her triumphs and lessons throughout her except…
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REMIX: Album 5 Track 19 - Curiosity, Community, & Courage in the Multicultural and LGBTQ+ Spaces w/Reginald Osborne Brand Nerds! In recognition and celebration of Pride Month, we have a guest who is both a pioneer and an inspiration in the LGBTQ+ space. From working on the client side of brand and marketing to the agency side, Reginald is bringing …
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Album 6 Track 10 - What's Poppin? Women's March Madness...and Men's too What's Poppin' Brand Nerds?! Here are a few key takeaways from the episode: Women's NCAA March Madness Views are UP The show aspect of the game being ignored is a mistake Thoughts on Iowa vs LSU match-up Who has the most star power? Stay Up-To-Date on All Things Brands, Beats, …
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Album 6 Track 9 - Cool, Calm, & Connected w/Katie Casey What’s happening Brand Nerds?! We have family in the building today! Katie Casey is bringing her insights and experience from her love of Notre Dame (her alma mater), athleticism and competition, to marketing and brand in companies we know you've heard of - Walgreens and Hyatt. Buckle up and g…
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REMIX: Album 5 Track 27 - Navigating Marketing with Relationships, Resilience, and Agility w/Kelly Flatow From client side to agency and back again, our guest today is one who prioritizes relationships and resiliency in her work and it has (and will continue to) taken her far in her career. She's worked for Forbes giants to campaigns you've most li…
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Album 6 Track 8 - Impatiently Patient in the Pursuit w/Dan Ali What’s happening Brand Nerds?! We have Dan Ali in the virtual building today and he has brought the energy! He is an incredible entrepreneur with life lessons, or jew-els as we like to call them, that you don't want to miss. Whether you are currently in brand/marketing or thinking of st…
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Album 6 Track 7 - What's Poppin? AI: Behind the Bot What’s happening Brand Nerds?! Today, we are diving deep into AI, and we brought an expert to the virtual building - there is no one better we could bring to you, other than Seth Greenberg. Seth is a veteran Brand Nerd and a super successful tech CMO, most recently with Veritone, a one-stop shop f…
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Album 6 Track 6 - Outwit & Grit w/Folayo Lasaki What’s happening Brand Nerds?! We have the fabulously talented and insightful, Folayo Lasaki in the virtual building today. She is bringing her wealth of knowledge and experience in the entertainment industry, her thoughtful approach to her work, and jew-els that will make you think about how you're v…
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Album 6 Track 5 - What’s Poppin? Brand Nerds’ 2024 Super Bowl Ad Chop-Up We are back with another Super Bowl Ad Chop-Up with DC, LT, and Jeff. The commercials are a much-anticipated part of the Super Bowl, and there are many things to consider when deciding if a brand's ad was a hit or a flop. Join us to learn about the guys' favorite ads for this …
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Album 6 Track 4 - What's Poppin? The Super Bowl & Swifties What’s happening Brand Nerds?! We have a special episode of What's Poppin' right on time for the Super Bowl! We know that if you watched the AFC Championship or scrolled social media lately you've come across the Chiefs and Taylor Swift, a merging of sports and entertainment. We are diving …
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REMIX: Album 5 Track 31 - Lyrics, Levitation, & Love w/Maegan Moguel Hey Brand Nerds! Today's show is grounding us in the true power of being human and leading with that in our work. Get ready to hear from Maegan Moguel (pronounced Mee-gel) and her incredible background as she discusses how she worked her way up, all while staying true to herself a…
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Album 6 Track 3 - The Confucius of Marketing, Andrew Springate What’s happening Brand Nerds?! We have a thought-provoking leader in the virtual building today, who is behind the marketing of possibly your favorite, highly successful drink, Dr. Pepper, Andrew Springate. Andrew comes from a family of educators and brings that curiosity and continuous…
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REMIX: Album 5 Track 22 – Head of International at Zoom, Abe Smith – Care-Driven Leadership w/Global Impact Today's a special episode, as we are bringing the Head of International of a platform we use to bring this show to you - Zoom! We can assume almost all of you have used Zoom at one point or another, especially throughout the pandemic. We are …
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Album 6 Track 2 - Priceless Brand Lessons w/Tim Halloran What’s happening Brand Nerds?! We have our first guest in the building for Album 6 and he's a special one. Throughout his career, Tim Halloran has left a mark on the brand and marketing world, now teaching future marketing professionals. He's a testament to hard work, commitment, and being in…
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Album 6 Track 1 - Welcome to 2024! Can you believe we have had 6 years of Brands, Beats, and Bytes?! We are kicking off our 6th album looking at up-and-coming marketing trends of the year and thoughts on how DC and LT can see them play out in your business' marketing strategy. Here are a few key takeaways from the episode: Forbes Top 10 Marketing T…
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Album 5 Track 34 - Wrapping Up 2023 Brand Nerds! We are wrapping up 2023 with some of our key highlights and lessons we've learned throughout this year! The perfect ending for our 5th album as we prepare to launch incredible things in our 6th. Here are a few key takeaways from the episode: Workaholic Behavior is not the vibe w/Paige Young Family ov…
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Album 5 Track 33 - Work Your Brand w/Jamie Schwartz What’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey. Jamie Schwartz is the President of Hudson Valley iCampus President of…
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Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige Young What’s happening Brand Nerds?! We’re happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Paige humbly shares her triumphs and lessons throughout her exceptional c…
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REMIX: Album 2 Track 24 – Wayne Hickey, EVP of Global Tech Practice at Weber Shandwick, previously GM Head of Bay Area at Edelman. Wayne has worked with a litany of tech clients including Adobe, Gearbox Entertainment, HP, IBM, Juniper, Microsoft, PayPal, Riot Games and a lot more. Hey Brand Nerds! We have our first PR/Comms-centric guest in the BB&…
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REMIX: Album 2 Track 10 – Ellen Stone, EVP Marketing of NBC Lifestyle Brands, previously EVP of Marketing at Bravo Network, Director of Consumer Marketing at Lifetime and account person for notable Madison Ave. agencies Bozell and J. Walter Thompson. Graduate of Lehigh University. Hey Brand Nerds! We have an entertainment marketing legend in our ho…
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REMIX: Album 5 Track 20 - Running Toward Success w/Jared Schrieber Hey Brand Nerds! We have an entrepreneur in the building today, bringing a wealth of experience and knowledge to you. He's a successful founder and author, Jared Schrieber's experience working with brands and growing businesses has taught him a lot, and he's sharing those jew-els wi…
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