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Marketing Trends is your #1 podcast for all things marketing. Every week, you’ll hear interviews with industry-leading marketers, including CMOs, CEOs, and thought leaders in the field. Tune in to hear the war stories and best practices from marketers who helped build the fastest-growing startups and are leading the enterprises of the future. Stay on top of the need-to-know marketing trends... Subscribe now.
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Sam Parr and Shaan Puri brainstorm new business ideas based on trends & opportunities they see in the market. Sometimes they bring on famous guests to brainstorm with them.
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Sharing lessons learned from the best content on the internet with B2B marketers.
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Get expert opinions on the latest social media marketing news, from Social Media Examiner. This show shares only the news you need to know. You’ll gain quick insight that could provide you a competitive advantage. Watch the live show at SocialMediaExaminer.com/liveshow
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Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts Hosted on Acast. See acast.com/privacy for more information.
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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this we ...
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Brand IRL shares, analyzes, and scores the experiential marketing campaigns of brands you know and love
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Where marketers tell the stories behind the strategies that led to amazing campaigns.
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The podcast where we bring you helpful tips and advice on websites, google and social media.
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Weekly audio classes straight in your earbuds (or headphones, if you are ol' school like us). Learn how to market to hearts, not brain and hear from the brightest marketing minds, keep up to date with the latest trends and expect the occasional snort-out-loud sort of laughter.
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here. The website: rosenadvertising.com
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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The Freshlink Deep Dive Podcast takes a deep dive into today's digital marketing strategies for online coaches, content creators, influencers, musicians, and other solopreneurs and brand builders focused on growing their digital presence.
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Located in Burlington, New Jersey, we provide a full range of print and marketing services including Graphic Design, Website Design & Managed Hosting, Content Writing, Political Marketing, Offset and Digital Printing, Custom Apparel, Promotional Products, Direct Mail, Warehousing & Print Fulfillment and so much more. #YesWeDoThat
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Future-proofing the humans behind the tech. Follow Phil Gamache on his mission to help marketers level up and have successful careers in the constantly expanding universe of martech.
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Welcome to Dig In, the podcast brought to you by the minds at Dig Insights. We're interviewing some of the most inspiring brand professionals in marketing, innovation, and insights to discover the story behind the story of their most exciting innovations.
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This is the definitive podcast for Australian marketers. Join Rocket Agency Co-Founder and best-selling author, James Lawrence in conversation with marketers, leaders, and thinkers about what it takes to be a smarter and more successful marketer.
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The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign. Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. theharkeygroup.com Producer: I Hear Everything. Podcast production, growth, & monetization. iheareverything.com
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Do you love board games? I do! But do you ever wonder what goes on behind the scenes? How do meet-up groups get organized? What is the difference between a successful and an unsuccessful Kickstarter campaign? How do publishers get their games to market? How are people reaching their market in an ever more competitive market? What type of social media personalities are springing up in support of this industry? James interviews experts from across the industry and takes a peak under the hood i ...
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As a small business owner, you need to be a lot of things to make your business go—but you don't have to be a marketer alone. Join host Dave Charest, Director of Small Business Success at Constant Contact, and Kelsi Carter, Brand Production Coordinator, as they explore what it really takes to market your business. Even if marketing's not your thing! You'll hear from small business leaders just like you along with industry experts as they share their stories, challenges, and best advice to ge ...
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No Labels Necessary is a Weekly Podcast unveiling the world of marketing from Indie Artists to Major Labels. This podcast is hosted by the founders of ContraBrand Agency, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. ContraBrand Agency is a music-first marketing agency that helps artists impact culture through digital content and marketing.
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On Political Trade Secrets we take an inside look at campaigns and politics. We pull back the curtain, look under the hood, & investigate how good candidates run for office and win elections. Each week on our free podcast we’ll offer some of the best insight into politics, campaigns and elections – with big name guests and key insider information into the world of running for office, political campaigns, and how politics ACTUALLY works.
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This is the Timeless Marketing Podcast with Brian Kurtz. Your connection to insights from some of the top direct response marketing minds on the planet.
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How to generate leads and market your financial services business. Alex Curtis from The Lead Engine interviews industry experts and marketing professionals to discuss how you can get more leads that create more business.
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Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.
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How many times have you seen a commercial, billboard, unique piece of packaging, or a surprising brand name and wondered something like: “How did they come up with that?” “How did that get approved?” “Who had the idea to do that?” Join Camden Bernatz and a rotating list of guest hosts from EKR as we pull back the curtain on real-world marketing moves to be entertained and inspired by the stories, people and processes behind the work. Powered by EKR — a strategy-first agency To learn more abo ...
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Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from technology and service suppliers and brands under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
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In this 5-star rated weekly marketing podcast, host 3xCMO Ian Truscott says he's no rockstar but shares, with his chums what he calls marketing street knowledge, authentic, practical marketing strategy advice that will bring out the rock star marketer in you. A show that Jason Falls described as a "variety show for marketers". Learn more, follow, and get the show notes at https://rockstarcmo.com.
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The Online Marketing For Doctors podcast show is laser-focused on helping you, the motivated doctors and surgeons, implement clever, effective marketing ideas that you can use to GROW and SCALE your practice into the empire it deserves to be.
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A podcast to promote our Campaign to save Doncaster Sheffield Airport We hope to have a few people involved in the project on board for an interview every 3 to 4 weeks
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Get ready for some high-energy, no-BS conversations with top marketing leaders and tech entrepreneurs from every corner of the world. We’re diving deep into Web3, Crypto, Blockchain, AI, Digital Twins, and the Metaverse. It’s all about real insights and actionable strategies to keep you ahead of the game. Supported by CoinDesk!
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We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business, and sales that have helped them grow a multiple 7-figure fitness business. This podcast will build a foundation you can GROW your fitness business on.
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Alan Hart, marketer and advisor to the world's best marketers and companies, leads intimate conversations with the world's most dynamic chief marketing officers (CMOs) and business leaders. Alan goes further than other marketing podcasts to learn CMO strategies, tips, and advice. Alan and his guests reveal what makes a great brand, marketing campaign, or turnaround. Learn from the personal experience and rich stories of these marketing and business leaders so you can unleash your full potent ...
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Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, speaker, digital strategist for nonprofits, and CEO and Founder of Positive Equation, as she interviews guests sharing real-world marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re ...
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Welcome to the ‘Small but Mighty Marketing Moment‘ where our CEO, Josh Becerra, shares short messages designed to help you cultivate the strength, wisdom and mindset necessary for having confidence in your work and in the world. Each one of these messages is based on years of working with marketing leaders from small but mighty marketing teams. Music by Sergio Prosvirini From Pixabay
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Can you be a good human and a grow a successful company at the same time? Welcome to the Honest Marketing podcast, where you learn proven strategies to grow your business WITHOUT selling your soul. Hosted by Travis Albritton, former Head of Content at Buzzsprout, subscribe wherever you get your podcasts for new episodes every Tuesday.
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None But the Brave takes a comprehensive look at the music and career of Bruce Springsteen. Hosted by film producer Hal Schwartz and Backstreets Magazine contributor Flynn McLean.
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Welcome to "Selling Cures", the show that takes you behind the scenes of some of the most intriguing moments in U.S. healthcare's Marketing, Advertising, and Public Relations. This show is created by TopHealth Media and is fully AI narrated.
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The latest in AI and Marketing - Hear Tomorrow’s Tech Today AI in Marketing is a human-curated, AI-generated, Short-Form Podcast. This podcast is generated by Voice_Stream. With Voice_Stream give your brand a voice. Automatically convert your text documents into professional-quality podcasts with Voice_Stream. Start you free trial at https://www.getvoicestream.com/
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Just another WordPress.com weblog
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We’ve all listened to people that speak in novels, not tweets. Well, we’re putting marketing waffle on notice! If you’re tired of long winded navel gazing and blue sky thinking, and just want simple, clear helpful advice on how to improve your marketing and scale your business, the Marketers of the Universe are here to help. We break trending topics down in a way that's as entertaining as it is informative. Over the span of around 30 minutes we’ll have you up-to-date with the big marketing m ...
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Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are: A - Attracting your customer's attention B - Build a database from that attention R - Retaining attention in your database And, by the way, ABR also stands for America's Best Restaurants. (Duh!) Learn more about Matt Plapp by visiting his website at www.MattP ...
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Trying to scale your ecommerce business is tough. Not only that, but staying profitable in the process is even tougher. Hosted by Josh Coffy every Monday, The Ecommerce Alley podcast provides strategic insights on how to grow your people, profits, and impact. From marketing to leadership & operations, you’ll get inspiration and insights that can’t be found anywhere else – but in The Alley.
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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
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In this channel, our host Prince Kumar Singh keeps on sharing useful information, tools, case studies and latest updates for businesses on using Digital and Social Platforms effectively which can help in increasing their brand and sales. We also interact with industry experts and learn the best practices that are implemented by them in different digital marketing specializations and sectors. Want to be featured as a Guest on our Podcast channel Digital Marketing Gyaan? Fill the Form today - ...
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Ever wondered why your marketing campaigns aren't converting as expected? Join us and our marketing analytics expert as we uncover the secrets behind turning raw data into actionable insights. You'll discover why merely counting followers and website visits won't cut it, and learn how to focus on the metrics that truly matter—like click-through rat…
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Two Very Different, But Very Viral Facebook Campaigns - Restaurant Marketing Secrets - Episode 780
2:43
Ask questions, and get answers. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing…
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Lee Anne Grant, Chief Growth Officer at Babylist, delves into brand marketing in the baby product industry. Brand trust and awareness play a critical role in influencing purchasing decisions in the baby product vertical. In this high-stakes environment, where every decision feels monumental, brand marketing becomes an essential tool for baby produc…
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Inside The Marketing Machine Of Billion-Dollar Presidential Campaigns
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Episode 644: Shaan Puri ( https://x.com/ShaanVP ) talks to author and political campaign expert Sasha Issenberg ( https://x.com/sissenberg ) about the marketing machine behind presidential elections. — Show Notes: (0:00) The malarky factory and The Harm Index (18:55) Trump's 2016 playbook (28:18)Kamala's viral clip factory (32:35) Who’s running a b…
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Creating Impactful Marketing Campaigns in Web3 with Marc Vanlerberghe, CMO at Algorand | S4 E43
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Send us a text In this episode of the Web3 CMO Stories podcast, host Joeri Billast is joined by Marc Vanlerberghe, the CMO of Algorand. Marc details his extensive career in marketing, including his time at Google launching Android. He draws parallels between marketing for Android and marketing in the Web3 space, emphasizing the importance of develo…
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In today's competitive market where inventory is low and rates are high, leads alone aren't enough. Success lies in how effectively you mine those opportunities. If you’re not tapping into proven strategies to squeeze maximum value out of your database of prospects, clients and Realtors, you’re handing deals to your competitors on a silver platter—…
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Juggling a business is hard enough without adding the pressure of mastering multiple marketing channels. It's easy to feel overwhelmed, spreading yourself thin across social media, email, and who-knows-what-else. But what if there was a way to streamline your efforts and make your marketing work smarter, not harder? That's where multichannel market…
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"Hootsuite Insights, Atera's AI Ad Campaign, Facebook's Extremist Dilemma & Alphabet's AI Approach: Tech Round-Up October 2024"
4:39
In the evolving world of online marketing, Hootsuite's 2024 data analysis reveals the best times to post on social media, indicating overall optimal activity at 8 AM on Wednesdays. Nevertheless, they advise considering factors like audience demographics and time zones, and highlight the importance of employing analytics tools for maximum engagement…
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While promoting the new movie tie-in game, The Godfather II, EA would fill the mailboxes of journalists and bloggers with press kits in the shape of cigar boxes, complete with a gold set of real brass knuckles…Sweet Fish
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Since establishing FPW Media in 2013, he has been transforming the traditional marketing landscape by putting client needs at the forefront. With a deep passion for visual storytelling, branding, and design, cultivated from his childhood experience in photography, Owen has overseen numerous successful projects and built lasting partnerships across …
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EP 206 - How to Come Up with Campaign Ideas Fast
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Hey rebels! In this week's episode, Fab is joined by Nick Entwistle, who shares his fun take on One Minute Briefs, where you pitch ideas in just a minute, along with email campaigns styled as bank statements. Our co-host Emma York breaks down the ups and downs of LinkedIn hashtags and chats about the buzz around Threads rise to becoming the 5th mos…
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We explore the latest TikTok updates with Jerry Potter on the Social Media Marketing Talk Show. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Hernan Vazquez is the Founder and CEO of Scale Driven, a digital marketing and advertising agency dedicated to helping clients increase revenue through advanced digital paid advertising strategies. A seasoned marketer and ads guru, Hernan’s impressive portfolio includes industry leaders like Frank Kern, Grant Cardone, and Agora Publishing. Recogniz…
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Episode 646: Shaan Puri ( https://x.com/ShaanVP ) talks to Vanta founder Christina Cacioppo ( https://x.com/christinacaci ) about quitting her job and betting on herself. — Show Notes: (0:00) Stumblehustling into USV (4:36) Betting on the left side of your email address (8:30) The art of fear (11:47) Making bad art (13:30) The marshmallow test (17:…
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444: Marketing Trends, Gender Diversity, and Leadership in Finance with Sue Hermann, CMO at BOK Financial
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Sue Hermann is the Senior Vice President and Chief Marketing Officer at BOK Financial. She holds a bachelor's degree in journalism from the University of Missouri and began her career in public relations. As Director of Corporate Communications and Content, she led a team responsible for internal and executive communications, public relations, and …
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I'd love to hear from you! Send me a text message here and let me know what you thought about the episode. :) How does culture play into the spirit of giving? And how should we think about calling in our believers and finding our super fans? This is a special episode of a previously recorded keynote session from this year's Monthly Giving Summit. N…
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Is the reliance on AI in marketing a double-edged sword? Join Carilu Dietrich as she discusses the potential pitfalls and benefits of AI in today's marketing landscape. What should leaders be wary of, and how can they harness AI's power without losing the human touch? Plus, Carilu shares proven strategies that she used to help propel Atlassian to s…
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"MTV and Paramount Boost Civic Engagement - AI Investments Skyrocket with Accenture and Publicis - Grok's Election Misinformation - Disrupting Clinical Trials with Research Grid"
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On the latest in AI and marketing, MTV and Paramount are upping their game on civic engagement, harnessing the power of fandom culture to promote actions like early voting and poll worker recruitment. This strategy aligns with younger audiences' social involvement values, building brand affinity and trust. Similarly, Publicis and Accenture Song are…
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In today’s episode we’re tackling one of the most common questions in email marketing: how often should you send marketing emails? Whether you're just keeping up ongoing communication with your audience or running a promotional campaign, your email frequency plays a critical role in your overall list engagement, and deliverability (and more!) Let’s…
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Great marketing is built on creating memorable experiences, whether through digital advertising or offline interactions. Laura Roberts, MD APAC at global experiential marketing agency INVNT joins Host James Lawrence to talk about how brands can craft comprehensive 360-degree campaigns, leverage social media and influencer events, and develop strate…
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57% are females, and reels are where they spend a lot of their time. How can your restaurannt leverage IG to gain attention? Let's find out. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered b…
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Everything we think we know about digital media is changing—fast. We’re discussing the biggest digital media observations from Morning Brew’s Co-Founder, Alex Lieberman, and sharing our thoughts on: The evolution of the creator economy Shifts in content distribution and discovery The future of media in business and how to stay ahead Link to Post di…
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144: Steven Aldrich: Identify the martech you really need with a bottom-up analysis
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What’s up everyone, today we have the pleasure of sitting down with Steven Aldrich, Co-CEO and Co-Founder at Ragnarok NYC. Summary: Like the aftermath of Ragnarök according to Norse mythology, the martech world is emerging stronger, more focused, and ripe with potential. Rather than being overwhelmed by the chaos, marketers should use this time to …
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What happens when driven gym owners get together to push their businesses forward? The recent Iron Circle event in Maryland was exactly that – a mix of valuable insights, real connections, and powerful experiences that left everyone inspired and ready to take action. This wasn’t the usual business gathering. With strategy sessions, open discussions…
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"Meta's Llama for National Security, AI in iOS 18.2, Amazon's Advertising Insights, and the Tech-Induced Writing Decline"
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Despite Google's Chrome still firmly holding the top spot in the global browser market, technology giant Microsoft is gaining significant ground with its Edge browser. Since shifting to Chromium, Edge's usage has more than doubled while the heavyweights, Chrome and Firefox, experienced marginal losses. Microsoft's new strategy of integrating the Ed…
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Campaign's editorial team gather in the studio to question how to launch a successful ad agency. This year we have seen exciting start ups include Uncharted founded by the female trio (Fern Miller, Hattie Matthews and Laura Jordan Bambach) and Publicis Groupe launching LeShop with 80 staff working across 20 brands. However, in the last five years, …
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Leonard To has a lifelong passion for board game design, highlighted by his work on Multi-Man Publishing's "War of the Suns." Inspired by Euro games' diverse mechanics and peaceful nature, he committed himself to creating games that transcend the narratives of conflict, and to honor the often underrepresented Asian cultures. Outside of gaming, Leon…
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In this special episode, I’m sharing why being engaged in our community matters—and how voting is one of the most impactful ways to do that. From my own experiences volunteering and organizing, I’ve seen firsthand how stepping up strengthens our connections and creates a better future for everyone. Election Day is tomorrow, November 5th, and I enco…
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Listen to Our Podcasts Here:https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow…
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Lee Anne Grant, Chief Growth Officer at Babylist, delves into brand marketing in the baby product industry. Learning from the downfalls of Babies R Us and ByeByeBaby, Babylist took a strategic approach to physical retail. Last summer, they opened a Beverly Hills showroom, partnering with various brands to create engaging brand experiences, propelli…
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We Explore Facebook changes with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Episode 645: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about cash-printing businesses that are around us every day and how to spot them. — Show Notes: (0:00) $1M dollar product: Water quality testing (8:26) $10M dollar product: EZ Labor Law Posters (15:22) $100M dollar product: Barcodes (22:55) Idea: Casual…
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How Restaurants Should Really Be Using Facebook to Market Themselves - Restaurant Marketing Secrets - Episode 778
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There’s no denying that Facebook is a goldmine when it comes to grabbing your customers’ attention. With 73% of adults on there and users logging in an average of 11 times a day, it’s where your customers are hanging out. In fact, your audience is spending about four minutes each time they log in. That’s four minutes for you to connect, engage, and…
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Subscriber-only episode Google Ads: Key Ad Writing Tactics Join me, Toby Rosen, as we dissect the art of crafting ads that rise above the clutter, leveraging contrast to make your firm stand out in a competitive market. We'll explore how to create campaigns that not only compete but dominate by instilling confidence and building genuine connections…
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-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- ► Special Podcast Listener Deal On Our Scientific Facebook Ads Testing Course + Free 30-Minute Ads Expert Call Included (Only $10) ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift! ► Learn About Our Mentorship P…
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"AI Frontiers: OpenAI's Search Split, Nvidia & Musk's xAI Talks, Whisperverse Wonders, Musk's Muddy Messaging on X, Meta's Military Strife"
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In the ever-changing world of marketing, AI continues to revolutionize how businesses connect with their consumers. OpenAI's ChatGPT Search, a blend of AI chat and search functionality, caters informatively to users' queries, albeit struggles to match the commercial appeal of giants like Google. Meanwhile, whispers in the tech sector suggest Nvidia…
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EP 208 - Mastering Client Proposals and Setting Boundaries
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Join Fab, co-host Jess, and special guest Shanté Gorman as they crack the code on creating proposals that actually convert. From structuring options that empower (not overwhelm) clients to crafting work-style guides that prevent miscommunication, we've got tonnes of actionable strategies to help you transform your client relationships. Whether you'…
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In this episode of Room 101, The Lead Ladies sit down with Paul Huby, a Mortgage and Protection Adviser whose passions extend beyond finance to include Hyrox competitions and hiking adventures. Paul delves into his biggest pet peeves, touching on issues like the chaos of supermarkets, the commercialisation of Christmas markets, the annoyance of pro…
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Cheetos had marketed to families for decades. But growth and household penetration declined over time. Their shift from “Families & Fun” to "Rejuveniles" allowed the brand to turn what was perceived by parents as a product negative (messy Cheetos-covered fingertips on kids) into a product feature embraced by teens and young adults. For this 2024 Ef…
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Email marketing is a gold mine; it's far from dead. So, why are you still ignoring it? Here's the link for the blog I referenced. https://mattplapp.com/day-203-the-puzzle-the-scary-truth-about-restaurant-marketing-in-2024/ --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY cu…
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Welcome back to "Selling Cures," the podcast where we uncover the most captivating stories from the world of healthcare marketing and public relations. In today's episode, we journey back to the 1950s to explore the meteoric rise and contentious legacy of Geritol and its infamous "Tired Blood" campaign. How did a simple iron tonic become a househol…
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Here's the link https://mattplapp.com/day-203-the-puzzle-the-scary-truth-about-restaurant-marketing-in-2024/ --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.rest…
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This week, Jeff Clark and Ian Truscott share five characteristics of data-driven marketing teams, which are having: Defined and measurable targets Data that is curated to address business goals Tools to make the data available A skilled team who manages the data Everybody in marketing is enabled to be data-driven Ian then joins Robert Rose, the Chi…
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Please launch this Halloween contest after Halloween :) --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information Tha…
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Clare Hart, Managing Director at Critical Mass, delves into the future of digital advertising in the latest episode. We've all seen the rise of AI and automation, and the sheer power it brings to personalized marketing at scale. But what about venturing beyond established markets? How can you take your brand message and effectively connect with ent…
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S06 Episode 02: A Look At Road Diary: Bruce Springsteen & The E Street Band (And Its Promo Campaign)
53:07
In the latest episode of None But the Brave, co-hosts Hal Schwartz and Flynn McLean discuss Bruce Springsteen's new film, Road Diary, which is now out on Hulu and Disney+. As part of the release of the film, Bruce has conducted a significant promo campaign. Hal and Flynn cover it all with a primary focus on Bruce's interview with Howard Stern, the …
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"Horror Movie Marketing and Apple AI Updates: A Dive into Modern Advertising & Tech Landscape"
4:45
Discussing the increasingly prevalent role of AI in marketing fields, brands spotlight intriguing tactics. Targeting younger audiences fond of horror, advertisers are innovating their strategies in theaters, like the Neon studio's billboard for the horror film Longlegs that led to record-breaking revenue. Meanwhile, Apple plans to incorporate ChatG…
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