Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Вміст надано Dayna Pereira. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dayna Pereira або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Madonna That Sh!t Ft. Jonesy
Manage episode 353300481 series 3440430
Вміст надано Dayna Pereira. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dayna Pereira або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Dayna Interviews the hilarious stand up comedian and podcast host of Weird AF news, Jonesy. We get into some of his early career mishaps and being booed off stage, his stand up, favorite Florida man show, and his upcoming gigs. He also talks about his acting gig in the desert and what it was like to take a punch.
…
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31 епізодів
Manage episode 353300481 series 3440430
Вміст надано Dayna Pereira. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dayna Pereira або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Dayna Interviews the hilarious stand up comedian and podcast host of Weird AF news, Jonesy. We get into some of his early career mishaps and being booed off stage, his stand up, favorite Florida man show, and his upcoming gigs. He also talks about his acting gig in the desert and what it was like to take a punch.
…
continue reading
31 епізодів
Усі епізоди
×We're lightening things up with another edition of the Florida Man guessing game. Kelley (@momjeansplease) comes back to guess Florida Man headlines, and obviously, hilarity ensues. From botched back alley surgeries, to impressive first date tricks, Florida Man never disappoints. Where's Our Participation Trophy?…
Dayna has a VERY special guest on the show. The OG Participation Trophy Husband joins for the first time to talk about annoying things people do in relationships to get under each others skin. Don't miss the bodily fluids and all around moderately toxic shenanigans people pull to annoy each other. Where's Our Participation Trophy?…
This one will definitely be a fan favorite. Dayna and Jere-ann talk about things that we are no longer ashamed of. We get stories from the listeners that are no longer ashamed of their past choices and owning who they have grown into. Find Jere-ann, the sex soul guide, on instagram at @guided_awakenings. Where's Our Participation Trophy?…
It's been too long since we've checked back in with Florida Man. Kelley B. (@MomJeansPlease) returns to hilariously guess the Florida Man headlines. Florida Man gets himself in all sorts of situations from kitty porn to finger guns to potato stabbings. Listen to see if Kelley gets any of them right, and BONUS, we have a really naughty church headline that the people insist was innocent. Listen and tell us what you think.…
Dayna and Stephen are at it again! We were asked by Comedy Network Live to do an interview special and we absolutely nailed it... Kind of.. They won't let us come back, but we think that means they liked us? Where's Our Participation Trophy?
Dayna and Jordyn, Host of The Horny Housewife Podcast, talk all things in the bedroom and give advice to listener questions. We get questions on sizing, gift recommendations with a hefty budget, and how to spice things up when you get in a lull. It's never boring when you ask the participation trophy wife and the horny housewife. Where's Our Participation Trophy?…
Warning, you may feel influenced by this episode! This week, Dayna speaks to Influencer and Author, Carlee Krtolica. She gives us a sneak peak into the influencer life with her new book, Chasing Likes! Where's Our Participation Trophy?
Dayna has actress and Aspiring Alien Trophy Wife, Abbie Bela. Abbie shares her story on how her alien relationship blew up, and they take stories from listeners about times they were being sarcastic, but were taken seriously. We plan an alien wedding and learn about what its like to communicate with your alien boyfriend telepathically. Where's Our Participation Trophy?…
This week on "Where's Our Participation Trophy?" we have triple threat and QUEEN, Whatever Amy (Whatevah_Amy), joining us. Dayna and Amy swap troll tails and hear the most ridiculous reasons some of our listeners got trolled on the internet. No football loving, dog sweater wearing, botox injecting person is safe. We are going to Make it Tight.. Where's Our Participation Trophy?…
This week on Where's Our Participation Trophy, Dayna and Erin talk about her weird road to comedy! We also chat about holding ourselves accountable and fav female comics. Where's Our Participation Trophy?
Dayna and Mss. Francios talk about relationships, the 5 steps of breakups, and the importance of confidants vs. friends. Mss Francios hilariously talks about being worthy, getting rid of a man that isn't worth it, and getting over the man that wasn't worth it. (Where's Our Participation Trophy?
This week on "Where's Our Participation Trophy?", we "But, At Least" our hard situations! Dayna talks to Heidi Alldredge about the choice of happiness, grasping at even the tiniest straws, and being able to "but, at least" a situation. We are all sunshine and rainbows. Where's Our Participation Trophy?…
If you're going to mispronounce Vinnie Potestivo, the only acceptable alternative is Pasta-Vino! This week, Dayna and Vinnie dive into his background in casting for MTV, amazing hacks to get noticed in the industry, and fun stories from behind the scenes. Where's Our Participation Trophy?
The latest laughs are with the HA HA HA Laughing Couple. Britt and Ryan Ostofe join the show to talk about the worst gifts, hilarious groupon fails, and living in a creationship with each other. They talk all about how they got their start, who the brains behind the operation are, and riding coattails to the top. Where's Our Participation Trophy?…
Dayna and Guests, Nicole and Sarah (Hosts of the The Homance Chronicles, voted best podcast in Detroit 2 years running!) cover episode 2 of bad dates. We get stories on dates that were high, not knowing you were dating your friends dad, smelling up a concert, and of course - pants pooping. Where's Our Participation Trophy?…
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