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A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!
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Wouldn't it be amazing if you had access to subject matter experts anytime you wanted? You do! The Carl Gould Collective Podcast offers you top subject matter experts who share their expertise on relevant subjects to help you reach your business goals. Hosted by Carl Gould, the author of 7 books on business strategy, leadership and sustainable growth. A sought-after international keynote speaker, Gould created the farthest-reaching business mentoring organization in the world, his methodolog ...
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Leverage the Complaints in Your Industry Hi everyone, Carl Gould here with your#70sec0ndCEO, just a little over a one-minute investment every day for a lifetime of results. One of the ways to differentiate yourself now, and this will set us up for the other parts that we're going to talk about, is we need to leverage the complaints in the industry,…
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Change Your Business Messaging Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. There's been so much volatility and winter is all about volatility. Since 2005, think about what we've been witnessing and what the economic climate has been like and the politica…
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Change Your Business Messaging Part 2 Hi, everyone, Carl Gould here with your #70secondCEO, just a little over a one-minute investment every day for a lifetime of results. We have to differentiate our businesses. I remember watching a movie with my kids eons ago. Do you guys remember the March of the Penguins? Any of you got kids that are like teen…
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Hi, everyone. Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. What seemed to be those temporary requests during the pandemic, they're not temporary. The pandemic accelerated the purchasing habits and the paradigm shift in the purchasing habits and expectations of all of our cli…
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How to be a High-Value Player Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You’re going to have a premium offering, that really high McDaddy offering, and then, once you’ve convinced them of the value of your brand, then they’re going to go and purchase off the menu. And on that…
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Top 3 Traits You Admire Who do you Admire? - Hi everybody, Carl Gould here with your #70secondCEO just one minute a day investment for a lifetime of results. Today’s topic, who do you admire? Take a moment and think about that. What industry Titan, sports celebrity, political figure, historical figure do you really admire? Write down the name of th…
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Cash Flow Positive, Buying Power, Operating Expenses Hey Everyone, Carl Gould here with your #70secondCEO, just a little over a one-minute investment every day for a lifetime of results. Today’s topic is - Cash Flow. All right so, give yourself a ranking here: To what degree are your cash flow positive on a monthly basis? Do you have at least six m…
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Building the Balance Sheet Hi Everyone, Carl Gould here with your #70secondCEO. That’s right just a 70 second investment each day for a lifetime of results. Today’s topic is - Building the Balance Sheet. You know it’s interesting people come to me and say, ‘Carl, grow my business.” What they’re talking about though is their profit and loss, their i…
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Being Obnoxious, Good? or Bad? Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And that, you know, remember, I'm seventh grade. I'm 11 years old, and I just got called what I now think is a swear word. So that whole night I remember it sitting with me and I …
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Being Obnoxious, Good? or Bad? Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. They don't make obnoxious like they used to. I remember the first time I was called obnoxious. I was in the seventh grade. And I was joking in class with some of my friends. We we…
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It is a Blind Spot. Functional Problems Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Complacency and cruise control can happen here. It is a blind spot. It is a functional problem, but you need to get back to it right away. If you're having cash flow problems, i…
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Carl Gould
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The Business Runs the Owner Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The challenge that you have here is that most of the time the business runs the owner in stage two, this is an area of concern. Part of your focus needs to be implementing your MVP planning…
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Find Money in Your Blindspot Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Results people sometimes struggle with their system’s people. Relationship people sometimes struggle with the detail’s people. Now again, I’m pretty sure this doesn’t happen in any of your businesses, but …
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Hi Everybody, Carl Gould here with your #70secondCEO, just a one minute investment per day for a lifetime of results. Today's talk is all about finding yourself in your work and lose yourself in your work. Find yourself in your work meaning, what are you passionate about? What are the things that are going to stretch you and are going to make you i…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. The old relationship was what we would call dyadic, two entities A and B client one says product you offer a product or service and they buy it A to B that day is over it’s now a triadic relationship. There’s a customer…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. We wanna go out to our clientele find out what is their greatest desire, if I could grant you--if you could wave your magic wand,then I can grant you three wishes and you can have it anyway you want what would you--what…
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Be Careful What you Wish For! Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In the success cycle, you have chosen to make a great leap, a great leap of faith, a great leap of risk. You are now the business owner. And I heard someone say recently, well, it was my …
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Maximization and Alignment - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. With working with a strategic partner, a coach, a mentor, a consultant, an advisor. Having the awareness of your strengths, who's right for the business and putting those people in …
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Maximization and Alignment - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. We've identified the challenges, the problems that you face when you're not aligned, and where you might be on that success cycle and how you want to bring yourself forward in that …
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Does your Business Align with Your Values? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The values are the why disc, and the how part, when we talked about behaviors is the observable behavior. The values are the emotional reasons why you will take action, and w…
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Attributes of a Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The third part of the business discovery process are the attributes defined as the what that we do. Behaviors are the how, as we mentioned, those D, i, S and C that disc part of discovery valu…
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Opportunities & Challenges Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. There are problems and challenges and opportunities that will come up for your business and depending on the stage you were in, you will know if that is a functional problem or a dysfunction…
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Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. I hired a business coach, a business mentor for my business shortly after that. And that's when we had the hasthag #hangupthehammer. I said we gotta hang up the hammer. This is exhausting, it's killing me. And so that was the process …
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The Reason I Changed Careers-Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So there I was, he's laughing. He comes back under, he’s like, “Yeah they got you!” Yeah I'm here to tell you I know how hard it is to get line paint out of your hair. So it was on that day and I ju…
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Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. I got my construction company. I'm driving one of my dump trucks, like 60 miles with a load of junk on it ‘coz I've gotta get to an appointment to deliver a proposal to try to get the next job, right? Drive shaft on the, a U-joint on …
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Goal Setting -Part 2 717 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Ah 9 ½ , great! What are we gonna do to make it a 10? Here’s what we got to do bam..bam..bam..bam those are goals and then when you double that you would say “we’re better podcasters”, you kno…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. 90-day goals that have–that are actual destinations and then separate that from what we call categories of improvement or just the roles you play in your life. So, for example, it will be hard to imagine that you coul…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When they set goals number one is the–there’s a difference between a goal and a project,right? You know or task in a project, I think once–what some people do is they’ll be two vague or they’ll make the goal too far o…
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What Kind of Buyer Buys Your guarantee Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What kind of buyer buys the guarantee? What about that buyer buys the guarantee? They really need it. They're under some sort of distress. What else? They got the money. How woul…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. We need not to just be different, but we need to stand above. This was one of my favorite movies. I remember when I went and saw this movie. It was called March of the Penguins. And I remember when all the penguins ca…
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If you do not have a compelling How and Why Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. If you don't do what I just said, you will become what they call a musher dog. How many of you know what the Iditarod is? Trans -Alaskin dog race, dog sled race? How many of…
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Why You Need to Win on the How Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Winning on the how. And they tell you all about how they do what they do. You need to do the same. We need to map out and productize how you fulfill a customer order. Step one, step two,…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. What you do is a commodity and nobody cares what you do. I know you spend a lot of time getting good at it, nobody cares. Sorry. Okay? Think about it. When you hire an electrician, do you assume that they know how to …
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The least qualified employee in any business is the person who just received a promotion. The skills that they had in the past role don't qualify them for the next role. The dude that did the oil changes is now in cha…
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Hi everyone. Carl Gould here with your #70secondCEO. Just a little over a one -minute investment every day for a lifetime of results. No employee is bigger than the business, right? And think about this for a moment. You know, when you hear people talk about hiring and getting good talent, they say, well, millennials are so entitled and Gen Zers, t…
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Hi everyone, Carl Gould here with your #70secondCEO. So hard to get through the gatekeeper. Who's not there? The employees? Who is there? You are. I said you want to find the owner? Just call off-peak hours. Because the phone probably rings to them anyway. Because no one else will own it and they don't want to miss a sale. I said the owners are eas…
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The Moment You Give The Price Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Well how can you be a consultant to the prospect if your job now is to be quiet and not say anything, right? Okay, and what they mean by that when they say the person who speaks af…
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The Moment You Give The Price Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Your usefulness is over. Cause you gave them the price. Right? Now they can decide, am I going to go with the price? Am I not going to go with the price? Is the price worth it? Is …
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1181. The Moment You Give The Price Part 1 Hi, everyone, Carl Gould here with your #70secondCEO, just a little over a one-minute investment every day for a lifetime of results. The very last thing that you give out is the price. And the reason why is, is that as a salesperson, you can play the role of consultant to a certain degree, right? You can …
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What keeps you Up at Night? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, a main question we’ll ask an owner is, ‘what keeps you up at night?’ Oh my God, and the list is like this long! You know when we ask your team, ‘what keeps you up at night?’ You know what the number one…
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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Do we offer you know for a slight premium that faster service, to add some perceived value to it, you know. You’re already getting--I remember this, I remember one last jobs I had is I packed boxes for U.P.S and I use…
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Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. I wanna give you an exercise that has 100% foolproof guaranteed results. Are you ready? Take a pen out, here we go. What I like you to do for the next 2 weeks is I would like you to take out a journal and write down everything you do …
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A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Operations - Finely Tuned or Train Wreck? Hi Everyone, Carl Gould here with your #70secondCEO just over a one minute investment each day for a lifetime of results. Here we go, let’s talk about your operations. To what degree are your operations…
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Fixing Complaints Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Start time,finish time,no contractor driven change orders, senior project manager and our guarantee was, you would have the same shrub and plant material one year later. I guarantee the plants I said…
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Solving the top 5 complaints Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. If you can solve one of those five complaints, that’s your bronze-up cell. If you can solve up to three of those complaints that’s your silver up cell and if you can do all five plus the val…
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1169. Are you an Expert? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one-minute of investment every day for a lifetime of results. If you're in a real estate construction, contracting of any sort offers full transaction project management even if it doesn’t involve your services. Give them that option to the project mana…
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What Do We Hope To Achieve As A Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now let's do our goal setting. Very simply, what do we hope to achieve as a business? And as an employee or individual within that business in the following timeframes? In the …
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Marketing Plan - Ideal Client Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, you'll do your marketing plan. What means of advertisement will we use to launch our product? What means of promotion? Will we use to build our product name? Who is our ideal custom…
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The Business Plan. What's the Plan? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, the business plan. Who are we? What is our product? Or service or idea? Who are our customers? What is our market? Who is our competition? Where will we operate? How will we a…
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