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From Road To Retail, The Story Of Wynk
Manage episode 454814880 series 3552843
Вміст надано N/ATION Beer. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією N/ATION Beer або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
How many beverage companies started by making their product in a 53' tractor trailer that traveled the country? That was the question we asked ourselves upon hearing the origin story of the Wynk THC-infused seltzer brand, which initially competed in the state-by-state regulated cannabis industry. In our conversation with co-founder and CEO Angus Rittenburg, we talk about where the brand started, how they have evolved, the ways they're navigating a highly fragmented (and increasingly regulated) category in terms of marketing and distribution, and lastly, how they intend to compete in a space that is only expected to continue explosive growth in 2025.
Mentioned in this episode:
Wynk Seltzers
Countdown by Wynk
Ceria Brewing (brief mention)
BERO Brewing (brief mention)
22 епізодів
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