Building an Authentic Fitness Business Around Your Brand

The Fitness Marketing Agency Podcast

In this episode, we're joined by FMA clients Ross Thompson and Sarah Thompson, owners of RT Fitness. As multisite gym owners, they have had great success within their fitness business due to their marketing, service, social media content and coaching standards. We delve into how they run their fitness business looking at their business model, coaches and programmes. Sarah and Ross explain their sales process in-depth understanding how to implement your personal branding into your sales calls. We explore Ross and Sarah's relationship with their clients and coaches and make their business a genuine and fun community, as well as looking at the growth in confidence they see in their clients. Plus we talk all things marketing and social media content creation and how that has helped them as a fitness business.

• Ross and Sarah's relationship with their staff and coaches

• What is the Barbell Club?

• Creating a business that is authentic to them and their ethos

• Their focus on marketing and social media content they create and the impact content creation has on their fitness business

• Sales process and one call close and tailoring sales calls to you and your personality/brand

• Unique opening hours of their business and why

• Burn out as a coach and managing work-life balance

• Ross and Sarah’s vision for the future of their fitness business

To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below:

https://fitnessmarketing.agency/high-growth

Connect with Fitness Marketing Agency on Instagram:

https://www.instagram.com/fitnessmarketingagency/

Connect with Ross

https://www.instagram.com/ross_barbellclub/

Connect with Sarah

https://www.instagram.com/sarah_barbellclub/

Connect with RT Fitness

https://www.instagram.com/rt_fitness_durham_sunderland/

https://rtfitness.uk/