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005 Orchids and Needles
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Manage episode 295614939 series 2925199
Вміст надано Bryan Waldon Pope. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Bryan Waldon Pope або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
When we assume we know what our audiences (family, business associates, friends) want without sufficient insight, we run the risk of attempting to deliver the wrong experiences.
In the ‘70s I witnessed an amazing event that caused a buying frenzy as great as any I’ve seen. Thinking he had an even better idea, the creator of this event made some adjustments and made a second run at bettering his initial success.
The outcome of this second event holds five (at least) important lessons we can all take hold of and apply TODAY to make sure we’re meeting the specific desired outcomes of everyone we serve in our personal and professional pursuits.
#marketresearch #customerservice #empathy
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