Episode 57: Alex Lopez

Talking to Ourselves

Alex Lopez is President & Global Creative Chairman at McCann Worldgroup. Before that, he spent 23 years at Nike, where he became one of the most accomplished and awarded brand marketers of our generation. Pick any of your favorite Nike campaigns of the past two decades, and chances are you’ll find Alex’s fingerprints. Including on the now legendary Dream Crazy campaign starring Colin Kaepernick. Alex also led efforts to launch new sport categories like Nike Skateboarding, the brand’s launch into Digital Sport via the Fuel Band, and most recently Nike’s foray into long-form content with Waffle Iron Entertainment. Alex has won every major creative marketing award including an Emmy, seven Cannes Grand Prix Lions, the D&AD Black Pencil, One Show Brand Of The Year, and hundreds more. His work is in the permanent collection of the Museum of Modern Art in NYC.