Переходьте в офлайн за допомогою програми Player FM !
Подкасти, які варто послухати
РЕКЛАМА


Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
«
»
Michael Calvin: How to write a sports book
Manage episode 256909121 series 1924107
Why did he choose to move into authorship?
How has he chosen the subjects for solo projects?
How did the fly-on-the-wall book about Millwall develop?
Becoming part of the team and understanding their problems and insecurities - “It had to be warts-n-all”
Having faith in yourself and self-publishing
The modern battle between the written word and video - “Access is just another product to be commercialised”
Why TV is ‘fast food’ but writing a book is a ‘four-course meal’
How the book about scouting began
Why the title is key? - “You can sell a book on a title”
The importance of questions - having them at the start of the process and do they evolve
What his book on managers taught him
Emphasising the humanity of the individual
The writing process - when to interview, when to write
Selling the book yourself - “don’t underestimate the power of mateship”
Journalists are now brands in their own right
Quality journalism v modern churnalism
The exploitation of young players in No Hunger in Paradise
Has the growth of sports business made the game inhumane?
The Americanisation and corporatisation of football
How the Accrington Stanley management team know 400 supporters by their first name
“Because my dad does” is the essence of football
The purity of non-League football
The tipping point for arrogant clubs who disregard the customer
The art v science debate raging at football clubs
Co-writing books with famous athletes - the honest and pain
Why he had to sleep in Gareth Thomas’ bed when writing his book
The key question about his sexuality and the place he had picked for his suicide
94 епізодів
Manage episode 256909121 series 1924107
Why did he choose to move into authorship?
How has he chosen the subjects for solo projects?
How did the fly-on-the-wall book about Millwall develop?
Becoming part of the team and understanding their problems and insecurities - “It had to be warts-n-all”
Having faith in yourself and self-publishing
The modern battle between the written word and video - “Access is just another product to be commercialised”
Why TV is ‘fast food’ but writing a book is a ‘four-course meal’
How the book about scouting began
Why the title is key? - “You can sell a book on a title”
The importance of questions - having them at the start of the process and do they evolve
What his book on managers taught him
Emphasising the humanity of the individual
The writing process - when to interview, when to write
Selling the book yourself - “don’t underestimate the power of mateship”
Journalists are now brands in their own right
Quality journalism v modern churnalism
The exploitation of young players in No Hunger in Paradise
Has the growth of sports business made the game inhumane?
The Americanisation and corporatisation of football
How the Accrington Stanley management team know 400 supporters by their first name
“Because my dad does” is the essence of football
The purity of non-League football
The tipping point for arrogant clubs who disregard the customer
The art v science debate raging at football clubs
Co-writing books with famous athletes - the honest and pain
Why he had to sleep in Gareth Thomas’ bed when writing his book
The key question about his sexuality and the place he had picked for his suicide
94 епізодів
Усі епізоди
×
1 Ricardo Fort: Sports Sponsorship 101 1:02:05

1 Alex Phillips - The most influential football administrator you' ve never heard of 1:02:45

1 Grant Russell: Find a unique story, stick to the story, live the story 1:11:40

1 Ed Warner: How to run a modern sport 1:03:50

1 George Crabb: How to create the perfect sports app 1:00:11

1 Dan Weston: Poker, data analysis and decision-making in cricket 1:09:43

1 David Kilpatrick: What's the future of the New York Cosmos 1:11:06

1 Rob Moody: Why YouTube’s best cricket channel makes no money and has no future 1:10:42



1 Simon McMenemy: How to manage 'the biggest football country in the world' 1:41:24


1 Jesse Cole: How to REALLY put your fans first 1:04:53


1 Adrian Warner: Redundancy and re-evaluation in sports media after COVID-19 1:03:59


1 Michael Calvin: How to write a sports book 1:21:22



1 Nicola Palios: How to create a community football club 1:04:06

1 Steve Bunce: The 'sweet science' of storytelling 1:29:11

1 Mads Davidsen: How to create sustainable success at a football club 1:08:25

1 Mario Leo: Football Digital Media predictions 2020 1:37:07

1 Johan Junker: Content Strategy, the cookie apocalypse and other dist 1:10:01

1 Fiona Green: CRM in sport 55:11




1 Roddy McDougall: Is there life left in British speedway? 1:03:24

1 Mario Leo: Sportsbiz, digital, the need of New Year resolution 1:29:33

1 Rich Luker: How to foresee the future of sports fans 1:24:34


1 Andrew Ryan: Running FIBA Media 51:59



1 Chester King: The role of the British Esports Association 1:03:29

1 Achint Gupta: Kolkata Knight Riders, IPL and content strategy 1:02:31

Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.