From President Clinton’s Office to Crisis Communication

On Brand with Nick Westergaard

Elie Jacobs is a Founding Partner at Purposeful Advisors. With a career that began in President Clinton's post-presidential office, Elie has worked for some of the world's leading public affairs and strategic communications consultancies helping clients navigate the increasingly crisis-fraught media landscape. We discussed all of this and more this week on the On Brand podcast.

About Elie Jacobs

Elie Jacobs is a Founding Partner at Purposeful Advisors. Elie has more than two decades of experience as a public affairs and strategic communications professional. He began his communications career as a press aide in the post-presidential office of President Bill Clinton, handling Clinton’s briefing materials and working with the news media. He has worked for some of the world’s leading public affairs and strategic communications consultancies, including Brunswick Group, Public Strategies, Sloane & Company, Glover Park Group, and Kivvit.

Elie has served as a Senior Advisor to a leading global strategic advisory firm and is a sought-after advisor for political candidates and elected officials. He’s a Political Partner with the Truman National Security Project, a member of Chatham House, and frequently provides expert media commentary on American and Israeli politics and national security.

From the Show

What brand has made Elie smile recently? Elie told the story of Gaggenau based on their curiosity-building ad “For Those Who Know” in the Harvard Business Review.

Connect with Elie on LinkedIn and the Purposeful Advisors website.

As We Wrap …

• Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS.
• Rate and review the show—If you like what you’re hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show.
• Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.
• On Brand is a part of the Marketing Podcast Network.

Until next week, I’ll see you on the Internet!

Learn more about your ad choices. Visit megaphone.fm/adchoices