It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Вміст надано UserTesting Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією UserTesting Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Player FM - додаток Podcast
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What is (and isn't) customer centricity?
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Manage episode 315256538 series 2843995
Вміст надано UserTesting Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією UserTesting Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This week on the Human Insight Podcast, we interview Brent Leary, CRM industry observer, author and speaker.
Leary is co-founder and Managing Partner of CRM Essentials LLC, an Atlanta based CRM/CX advisory firm covering tools and strategies for improving business relationships. He writes regularly for CRM Magazine and ZDNet, and is a founding member of Newseek's Expert Forum. He hosts the weekly One on One conversation series for Small Business Trends, the A Few Good Minutes livestream series, co-hosts The CRM Playaz show, and is a regular on the Gillmor Gang show on TechCrunch.
In his conversation with Janelle Estes, UserTesting's Chief Insights Officer, Leary discusses:
- Can a company actually be customer centric? Or are they just data centric about their customers?
- The tension between tracking our customers and transparency of what that information is being used for?
- Building stronger customer relationships
- How technology is making things easier to do, except it doesn’t seem to be getting any easier to find, catch and keep good customers. Why?
This episode originally aired December 20, 2021.
Follow our new show: Insights Unlocked
62 епізодів
Поширити
Архівні серії ("Канал неактуальний" status)
When?
This feed was archived on October 30, 2023 01:01 (
Why? Канал неактуальний status. Нашим серверам не вдалося отримати доступ до каналу подкасту протягом тривалого періоду часу.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 315256538 series 2843995
Вміст надано UserTesting Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією UserTesting Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This week on the Human Insight Podcast, we interview Brent Leary, CRM industry observer, author and speaker.
Leary is co-founder and Managing Partner of CRM Essentials LLC, an Atlanta based CRM/CX advisory firm covering tools and strategies for improving business relationships. He writes regularly for CRM Magazine and ZDNet, and is a founding member of Newseek's Expert Forum. He hosts the weekly One on One conversation series for Small Business Trends, the A Few Good Minutes livestream series, co-hosts The CRM Playaz show, and is a regular on the Gillmor Gang show on TechCrunch.
In his conversation with Janelle Estes, UserTesting's Chief Insights Officer, Leary discusses:
- Can a company actually be customer centric? Or are they just data centric about their customers?
- The tension between tracking our customers and transparency of what that information is being used for?
- Building stronger customer relationships
- How technology is making things easier to do, except it doesn’t seem to be getting any easier to find, catch and keep good customers. Why?
This episode originally aired December 20, 2021.
Follow our new show: Insights Unlocked
62 епізодів
Усі епізоди
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Схожі до Human Insight Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
