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EP02: Sales vs. Marketing
Manage episode 407382478 series 3560841
Вміст надано Natalie Jill & Sinclair Kennally, Natalie Jill, and Sinclair Kennally. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Natalie Jill & Sinclair Kennally, Natalie Jill, and Sinclair Kennally або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Sales vs. Marketing with Sinclair Kennally and Natalie Jill
Sinclair Kennally and Natalie Jill talk about the difference between sales and marketing, putting sales first by listening and connecting to your audience.
Marketing is the idea of reaching people with messaging that resonates. Sales is understanding who you’re talking to, their problems, what you can offer as a solution, and connecting. For example, mall kiosk sales people strike up conversations with you to open a problem and provide a solution. You can apply sales by sharing your own story to encourage your audience to share theirs, making them feel validated and supported. Listen closely to what they’re saying and look for a common problem that you can help with. Often, marketing kicks the sale further down the road. Sales can pave the way for your audience to come in sooner. Marketing is necessary after you’ve mastered your unique messaging so you can scale.
▶️ Sales vs. Marketing with Sinclair Kennally and Natalie Jill
Key Points:
00:15 Difference between sales and marketing
01:21 Real-life examples of sales
03:33 Share your story
04:35 Listen for a common problem
05:41 Marketing isn’t everything
06:54 Master your messaging first
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Let us help you craft your UNIQUE compelling messaging, story, and strategy that will multiply your REVENUE.
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