#137 - Marketing to audiences who hate marketing with Davor Kolenc, Head of Growth at Treblle

FINITE: B2B Marketing Podcast for Tech, Software & SaaS

Вміст надано Jodi Norris. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jodi Norris або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

1y ago 22:10

MP3•Головна епізоду

As audiences grow increasingly skeptical of brands and tired of seeing ads, how can marketers market to people who hate marketing?
This episode goes through Davor Kolenc's experience as Head of Growth at Treblle, and how he has successfully grown the brand in the DevTech space. Jodi and Davor cover tips for building trust, which channels to avoid and when sly tactics enter into manipulation.
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- Clarity: the fast growing, global marketing communications agency working with leading technology brands.
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