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DEI Matters: Ep 7 - Inclusive Market Research: Engaging Participants with Disabilities Effectively
Manage episode 454196530 series 3550293
Вміст надано Insights Association North Atlantic Chapter. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Insights Association North Atlantic Chapter або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In honor of National Disabilities Awareness Month, this episode of DEI Matters is dedicated to fostering inclusivity and accessibility within market research. Our guest, Mindy Bartleson, provides expert insights and actionable strategies for ensuring that individuals with diverse disabilities are not only included but empowered to participate fully in research initiatives.
From leveraging technologies like screen readers to designing surveys that accommodate a wide range of needs, Mindy highlights practical approaches that researchers can implement immediately. We also delve into the importance of cultivating inclusive and respectful research environments, where every respondent feels valued and heard.
This episode goes beyond technical tips, emphasizing the transformative impact of disability-inclusive research on delivering richer insights and driving meaningful change. Whether you're a researcher, marketer, or advocate for accessibility, this conversation offers essential guidance for making your work truly inclusive.
August 5, 2024
10 епізодів
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