Macerly | Behind the Influence

Creator: Behind the Influence | Digital Voices

Madeleine Borge, also known as Macerly is a Norwegian creator, living in London. She has been creating lifestyle and educational content under her ‘Macerly’ alias for almost a decade.
Since kicking off her career, Macerly has grown her audience to over 1 million followers across her YouTube, Instagram and TikTok channels.
Macerly’s content empowers young graduates to feel passionate about their future, and acts as an older sister figure for young people in their early twenties trying to figure out life.
In this episode of Creator: Behind the Influencer by Digital Voices, Macerly reveals why she met Melinda Gates, why she speaks about her period online, and battling hate comments when it comes to talking about finances.
Subscribe to Madeleine Borge: @Macerly
Follow on TikTok: @macerlyofficial
Follow on Instagram: @macerlyofficial
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00:00 Intro
00:35 Interviewing Madeleine Polk
01:50 Choosing a Purposeful Pseudonym
03:33 Setting Content Boundaries
04:15 Learning from Past Experiences
06:52 Social Responsibility
12:11 Using YouTube Shorts Effectively
13:17 Introducing Period Poverty to Audience
14:34 Working with the Gates Foundation
18:44 Radical Financial Transparency
21:02 Responding to "Daddy's Money" Comments
22:55 Gender Bias About Women & Money
24:01 Wanting to Empower Young Women
25:02 Solo Traveling in Asia
26:31 Considering a Long-Term Creator Career
28:00 Finding a Creative Outlet
29:02 Benefits of Separating Projects
29:12 Outro