Carl Giannone - Trade Roots Co-Founder Part 1

CannaBiz Conversations

Welcome to the latest episode of our podcast! In this episode, we dive into a fascinating conversation with Carl Giannone, the co-founder of Trade Roots. We start off with a hilarious discussion about a rumor involving Carl's prosthetic leg, which led to some unexpected twists.
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Carl shares his journey with cannabis, from his initial experiences to becoming a key player in the industry. We explore the concept of transparency in cannabis businesses, including Trade Roots' unique approach of having a window into their grow room from the dispensary.
The conversation delves into the importance of integrity in the cannabis industry, touching on topics like remediation, THCA flour, and different types of cannabinoids. Carl's insights on these subjects are both informative and engaging.
Join us for the second half of the episode as we continue to explore the theme of cannabis integrity. Don't miss out on this fiery discussion! Thank you for tuning in and don't forget to like, share, and subscribe for more insightful content.
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Remove the Stigma. Uplift the Plant.
00:00:06 - Introduction to Season Two
00:01:29 - Carl's Origin Story and Introduction
00:03:22 - Rumors about Carl's Prosthetic Leg
00:08:35 - Discussion on Age Range and Cannabis Perception
00:10:24 - Transitioning from Criminal Perception to Business
00:13:45 - Discussion on Mistakes and Striving for Improvement
00:16:24 - Transparency and Innovation in Dispensary Design
00:19:32 - The Window into the Grow Room Concept
00:22:06 - Balancing Marketing Responsibilities
00:25:00 - Showcasing Manufacturing Processes
00:26:54 - Carl's Daily Routine and Team Acknowledgment
00:29:55 - Teaser for Second Half: Integrity in Cannabis

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