EP 23: Why you must bring MORE of yourself into your online business

Broadcast Geeks: Find Your Audience, Tell Your Story and Gain a Following Online

I recently had a call with a business coach where we were looking into my business and developing systems for myself moving forward. Within the call I was asked some very challenging questions, and some outright awkward ones to answer. …But i did answer them all! One such question posed to me was: How much of Chris Cole are you bringing to your business? and your blog posts, products and videos within Broadcast Geeks? Now, I am normally good at being myself within my videos, but when I thought (honestly) about this, I found that I am still a little reserved on some elements. I still hold back on opinions, being fully honest of my feelings and more keeping myself reserved. I realised that this HAS to change! You MUST do the same… You may be thinking that it might not be good business sense to bare all and be opinionated, speak out, be yourself. You could potentialy drive away people from you and your business. …I totally agree you CAN! However, you will also act like a magnet for others. They will be drawn to you. YOU will find that your personality is actually the hidden magnetic force that people are attracted to and if you feel you need to suppress this or be a different person for your business, people will subliminally pick up on this. They won’t maybe know why, but they will know that they are not seeing ALL of you. This in turn may leave them not just as drawn to you or moving on to someone who does attract them. If you think about many of the known celebrtities online, people are drawn to them because they are themselves. There is nobody like them, yet there are many who try to be like them, and it is these wannabes that are not being true to themselves. So with that end, I and going to be brining more of my personality into Broadcast Geeks and my online business. I understand it may not be for everyone but that’s their promlemo and not mine