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Вміст надано Vicki Weinberg. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Vicki Weinberg або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Innovative Gifting: How addSQUIRREL Combines Technology with Traditional Cards - with Jen King

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Manage episode 459108222 series 2798978
Вміст надано Vicki Weinberg. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Vicki Weinberg або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

Did you get less Christmas cards this year? How do you innovate in a traditional product industry like greeting cards?

What about a sticker that allows you to add personalized video, photo, or voice messages to cards through smart QR code stickers.

That's what Jen King, the founder of addSquirrel has created. Jen's innovative product that combines traditional greeting cards with modern technology creating a unique gifting experience.

Jen shares her journey in the greetings card industry, discussing the challenges of launching a new product and the importance of understanding consumer behavior.

We also cover:

  • Strategies Jen uses to market addSquirrel, including gifting samples to encourage trial and adoption.
  • Insights on managing stock effectively.
  • Tips on diversifying income streams for product creators

USEFUL RESOURCES

addSQUIRREL Website

addSQUIRREL Instagram

addSQUIRREL Facebook

addSQUIRREL TikTok

addSQUIRREL YouTube

Jen Winnett Art Website

LET’S CONNECT

Join my free Facebook group for product makers and creators

Follow me on YouTube

Find me on Instagram

Work with me

Buy My Book: Bring Your Product Idea To Life

If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

Mentioned in this episode:

Support this podcast for the price of a coffee

if you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This podcast is sponsored by my Amazon Launch Package

If you’re ready to start selling on Amazon but want someone to take care of the setup for you, I’ve got you covered. Here’s what’s included: ⭐ Fully optimised, well-researched Amazon product listings ⭐ Advice on the best images and graphics to showcase your product ⭐ Complete setup of your product listings ⭐ Account and shipping settings configured ⭐ Your first FBA shipping plan (if needed) ⭐ One month of Amazon Sponsored Products management ⭐ Guidance on additional Amazon launch strategies 📩 Spaces are limited, so book now, or find out more:

Amazon launch package

  continue reading

269 епізодів

Artwork
iconПоширити
 
Manage episode 459108222 series 2798978
Вміст надано Vicki Weinberg. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Vicki Weinberg або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

Did you get less Christmas cards this year? How do you innovate in a traditional product industry like greeting cards?

What about a sticker that allows you to add personalized video, photo, or voice messages to cards through smart QR code stickers.

That's what Jen King, the founder of addSquirrel has created. Jen's innovative product that combines traditional greeting cards with modern technology creating a unique gifting experience.

Jen shares her journey in the greetings card industry, discussing the challenges of launching a new product and the importance of understanding consumer behavior.

We also cover:

  • Strategies Jen uses to market addSquirrel, including gifting samples to encourage trial and adoption.
  • Insights on managing stock effectively.
  • Tips on diversifying income streams for product creators

USEFUL RESOURCES

addSQUIRREL Website

addSQUIRREL Instagram

addSQUIRREL Facebook

addSQUIRREL TikTok

addSQUIRREL YouTube

Jen Winnett Art Website

LET’S CONNECT

Join my free Facebook group for product makers and creators

Follow me on YouTube

Find me on Instagram

Work with me

Buy My Book: Bring Your Product Idea To Life

If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

Mentioned in this episode:

Support this podcast for the price of a coffee

if you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This podcast is sponsored by my Amazon Launch Package

If you’re ready to start selling on Amazon but want someone to take care of the setup for you, I’ve got you covered. Here’s what’s included: ⭐ Fully optimised, well-researched Amazon product listings ⭐ Advice on the best images and graphics to showcase your product ⭐ Complete setup of your product listings ⭐ Account and shipping settings configured ⭐ Your first FBA shipping plan (if needed) ⭐ One month of Amazon Sponsored Products management ⭐ Guidance on additional Amazon launch strategies 📩 Spaces are limited, so book now, or find out more:

Amazon launch package

  continue reading

269 епізодів

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