How to create a sales plan for 2025 - with Catherine Erdly
Manage episode 457712029 series 2798978
What Does a Sales Plan Look Like for a Small Business?
You’ve probably heard that you should have a sales plan—but what does that actually look like? Why is it important, and how do you go about setting meaningful sales targets?
These are big questions, and I have the perfect guest to help answer them: Catherine Erdly of the Resilient Retail Club. Catherine specialises in helping independent retailers and e-commerce brands grow their profits and take control of their cash flow.
In this episode, we discuss:
- Why a sales plan is essential for every business, no matter its size or stage.
- How to set realistic sales targets.
- The importance of avoiding perfectionism—making educated guesses and refining them over time.
- How to use your sales plan to track performance and adapt your business strategy.
If you often feel like you’re constantly putting out fires in your product-based business, this episode is for you. Learn how to shift from being controlled by your business to being in control of it.
USEFUL RESOURCES:
The Resilient Retail Club Website
Catherine's Previous Podcast Appearance: Preparing To Sell Your Products At Christmas
Thinking about selling on Amazon but don’t know where to start? I’ve got you covered! 🛒
Download my Amazon Setup Checklist—it’s packed with all the steps you need to get your business up and running on Amazon, stress-free. From setting up your account to creating standout listings, this checklist will guide you every step of the way.
Best of all, it’s totally free! Head to the link in the shownotes to grab your copy now and start your Amazon journey with confidence. Let’s make Amazon easy!
Get your copy here: https://mailchi.mp/72c24952cf50/amazon_checklist
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This episode is sponsored by my new masterclass - 5 Ways to Be More Visible on Amazon
Struggling to stand out on Amazon? Join my live masterclass, 5 Ways to Be More Visible on Amazon – Without the Overwhelm, happening at 12pm on Tuesday 18th February. I’ll share five actionable strategies to boost your visibility, attract more customers, and grow your sales – all without adding stress or extra work. Spots are limited, so confirm yours now at https://calendly.com/vickiweinberg/get-visible
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