Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Вміст надано Azeem Digital. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Azeem Digital або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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40 - Leigh George on creating the perfect marketing strategy, and the benefits of a PhD in Branding
Manage episode 314610947 series 3255511
Вміст надано Azeem Digital. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Azeem Digital або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Joining me on the Azeem Digital Asks podcast this week is the awesome Dr Leigh George, and we'll be talking all about creating the perfect marketing strategy, as well as her PhD in Branding.
She describes herself as the founder of Freedom—a strategic branding and marketing un-agency, has a PhD in branding, is a speaker, a learning in public supporter, a mentor, and can be found in high heels and always on the hunt for emerging fashion designers.
In this episode, we discuss:
- Defining what a marketing strategy is
- Where people go wrong when creating a marketing strategy
- Why she takes a contrarian view to personas and marketing funnels
- Learnings from her PhD in Branding that she has transferred over to her professional career
- Educating clients and thinking differently
...and so much more!
As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast - it all helps!
Useful Links:
Podcast Anchor Page: https://anchor.fm/azeemdigitalasks
My Twitter page: https://twitter.com/AzeemDigital
My website: https://www.iamazeemdigital.com/
Leigh's Twitter: https://twitter.com/LeighGeorge
84 епізодів
40 - Leigh George on creating the perfect marketing strategy, and the benefits of a PhD in Branding
Azeem Digital Asks - The All-Round Digital Marketing Podcast
Поширити
Manage episode 314610947 series 3255511
Вміст надано Azeem Digital. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Azeem Digital або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Joining me on the Azeem Digital Asks podcast this week is the awesome Dr Leigh George, and we'll be talking all about creating the perfect marketing strategy, as well as her PhD in Branding.
She describes herself as the founder of Freedom—a strategic branding and marketing un-agency, has a PhD in branding, is a speaker, a learning in public supporter, a mentor, and can be found in high heels and always on the hunt for emerging fashion designers.
In this episode, we discuss:
- Defining what a marketing strategy is
- Where people go wrong when creating a marketing strategy
- Why she takes a contrarian view to personas and marketing funnels
- Learnings from her PhD in Branding that she has transferred over to her professional career
- Educating clients and thinking differently
...and so much more!
As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast - it all helps!
Useful Links:
Podcast Anchor Page: https://anchor.fm/azeemdigitalasks
My Twitter page: https://twitter.com/AzeemDigital
My website: https://www.iamazeemdigital.com/
Leigh's Twitter: https://twitter.com/LeighGeorge
84 епізодів
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Схожі до Azeem Digital Asks - The All-Round Digital Marketing Podcast
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continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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continue reading
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
