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EP67: Happy Pucks, Going Dark, and Growth
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Today we're catching up with Russ Cassavah, founder and president of Little Bricks Charity. It's been over a year since we last spoke with Russ, and the changes in his organization are remarkable.
In this episode, Russ shares how Little Bricks Charity has transformed its approach to helping hospitalized children. We'll hear about their innovative livestream building sessions that combine LEGO construction with educational content, including collaborations with local zoos.
A highlight of their new initiatives is the "Happy Puck" - a custom LEGO set designed as both a communication tool for children in hospitals and a creative fundraising opportunity. This hockey puck-themed set allows kids to express their emotions without words and serves as a physical reminder to seek happiness. It's also part of an exciting partnership with the local Norfolk Admirals hockey team and the ECHL.
Russ's journey demonstrates how smaller nonprofits can evolve by embracing feedback, fostering partnerships, and thinking creatively about their mission. Let's dive in to hear how Little Bricks Charity is using LEGO, technology, and innovative ideas to bring more joy and support to kids in hospitals.
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