Do you ever get irked when you lay out a perfect care plan for someone and they hit you with a, "Why can't I just fix this myself?" They always think there’s some magical exercise that can solve all their problems, right? Well, in today’s episode, Martin dives into why people lean so heavily into the idea of self-fixing through exercise. He also gi…

Patients and clients hit their peak results when they stick to the care plan you've laid out. That's how they get the best outcomes, and that's how your practice levels up and gets the most rewarding. But, what if you're accidentally doing things that push them away from continuing their care? In this episode, Martin breaks down the five huge blund…

Charles Duhigg's new Book "Supercommunicators" starts "We all know people who are capable of connecting with almost anyone. They’re the ones we love talking to, who we turn to for advice, who hear what we are trying to say and make us feel seen." Would you like to be a Supercommunicator? In this episode, Martin breaks down the lessons for us as chi…

One of the great things about chiropractic is that you can often create phenomenal change in an instant. There can be a challenge where people feel or even say "is that it?" when they get up from the table! As humans, we often see the amount of time someone takes with us as a proxy for value. In this episode, Martin breaks down how to avoid these s…

It can be frustrating when people come in for pain and then stop as soon as the pain stops. So what can we do to help people see the true value of chiropractic care? And how do we do it without making them wrong? In this episode, Martin maps out a simple 3-step process you can use in your practice to help people see the value of prevention and perf…

We often talk about the value of playing the long game. That when you prioritise long-term over short-term goals it helps you avoid 'bright shiny objects' and do things more in line with your values. So what about infinite games? Simon Sinek has written about the value of playing an infinite game, so how does it apply to us in chiropractic? In this…

If your practice is like most, you probably take care of more women than men. And the truth is that there are important differences in women's anatomy and physiology that can change the way they will respond to your care. In this episode, Martin is joined by Dr Andrea Huddleston who is a chiropractor with two Masters degrees in women's health. She …

One of the paradoxes of communication is that often the less you say the more people understand you. This is particularly true in chiropractic where we are communicating about a view of health that is different to the predominant view. So what shoudl you do if you're prone to 'talking too much'? In the episode Martin shows you a practical way to ta…

Research is the currency of influence. It can give you and chiropractic credibility and authority. But let's face it, diving into the nitty-gritty of research can sometimes make your clients' eyes glaze over. So, how do you break down complex research into nuggets of wisdom that resonate with your patients? Tune into this episode for practical tips…

Do you hate it when someone talks over you? It feels crappy, doesn't it? In this episode, we explore this common yet seldom discussed challenge. Martin guides us through understanding why this happens and how to subtly (or not so subtly) shift the dynamic. The focus is on pattern interrupts and the 'yes,...and' strategy — tools not just for chiropr…

****This episode was originally supposed to be out 2 weeks ago but I messed up the upload! Here it is***** Dive into an enlightening episode with Dr. Martin Harvey, where he sits down with the remarkable Dr. Theo Koenen. Not just any chiropractor, Dr. Koenen blends his passion for helping people through chiropractic with a vibrant role in Portugal'…

Objectively measuring the progress your clients make is a key to creating a high retention practice. But what if the measurements don't improve (or get worse) by the time of the re-exam? It's a shituation that can have the client deeply dissatisfied and you feeling uncertain about how to discuss it and what to recommend next. In today's episode Mar…

The bottom line is that the best way you can help people is to have them receive the benefits of care. Crafting your approach to communication is critical so that people both see that you care and see that they are likely to benefit. You have to have both the emotional and logical bases covered. In this episode, Martin breaks down an approach that …

In the chiropractic world, there's this belief that the key to keeping patients is all about nailing down slick scripts and selling them on the wonders of chiropractic care. It's a never-ending hustle of always closing deals, roping back in those who've left, and scouting for fresh clients. But, here's a thought: maybe there's a smarter way to do t…

Let's cut the crap. Today, Martin is going to tell you about the four ways you're screwing up patient retention without even realizing it. In the chiropractic world, there's this bullsh*t belief that if you just nail the perfect spiel in your report and become a ninja at dodging objections, patients will magically stick around. Wrong. This episode …

Dr Craig McLean is a chiropractor and also the leader of the Chiro London group of practices in London, England. He joins Martin in this episode and shares what he has learned about building successful practices, creating a good team dynamic, and making a bigger impact in a busy place like London. If you're wondering what you may need to do to scal…

In this episode, our host, Martin, dives into the world of cognitive biases that shape the beliefs of both health professionals and those seeking chiropractic care. As university-educated health professionals, we often pride ourselves on thinking 'correctly,' but the influence literature tells a different story – our thinking is inherently biased. …

Dr David Cahill is a practicing chiropractor and is the President of the Australian Chiropractors Association. He joins Martin to chat about the announcement, by the Chiropractic Board of Australia, of a new position on the Chiropractic care of children. Dave and Martin also discuss the "Safer Care Victoria" review of the safety and effectiveness o…

In this episode Martin is joined by Dr. Brock McCurdy. Ever noticed how patients seeking care for back pain often miss the broader positive outcomes, such as improved sleep and heightened energy levels? Learn the value of a systematic approach to tracking and understanding patient responses to chiropractic care. Discover the immense value in measur…

Dr Angus Pyke is an expert in marketing for chiropractors. He describes marketing as a process of getting more people to know, like, and trust you. When this happens you create an environment where your practice can flourish and more people in your community can live healthier, happier, more active lives. The key to making this happen is to do the …

People do what they do because they believe what they believe. The most common belief that causes people to stop having care is that 'you see a chiropractor when you have pain'. When people come back in the return of their symptoms is an opportunity to help them see the value of a different belief system. But for them to be able to see it you have …

The last episode was all about the BIG picture of chiropractic. In this episode, Dr Nimrod Mueller returns to expand on the ideas he spoke about last time. Last time was about universal intelligence, innate intelligence, and consciousness, this time it's about how you apply these ideas in practice. Nimrod's blog https://nimrodmueller.wordpress.com/…

In chiropractic, we often talk about ideas like innate intelligence and universal intelligence. They speak of a potential impact of chiropractic far bigger than sore backs and cricked necks. In this episode, Dr Nimrod Mueller joins Martin and they talk about consciousness, universal intelligence, and the big picture of chiropractic. Nimrod's blog h…

People are sometimes sore after an adjustment. It's a common experienec and unfortunately one that can make people less likely to follow through with the care they need. In today's episode Martin answers a listener question about how this shituation as well as breaking down how to talk about the risks of care. To learn more about the Retention Reci…

Join us for an engaging conversation in this episode as Dr. Patrick Sim, a chiropractor and the President of the Australian College of Chiropractic (ACC), shares insights on the exciting new opportunities available for aspiring students not only in Victoria but across Australia. In this thought-provoking discussion, we delve into the significance o…

Growing your practice in 2023 is very different from how it was 5, 10, or 20 years ago. the problem is that many of the practice growth coaches, gurus, and experts started their practice 'back then' and so the lessons they learned may not be optimal for today's environment. In this episode, Dr Oliver Croke joins Martin to talk about the strategies …

In this episode, we explore the realm of influence, drawing inspiration from the legendary Robert Cialdini, known as the godfather of the influence literature. His pioneering research equips us with a toolbox of potent strategies to amplify the impact of our messages. Join Martin as he responds to a listener's query by breaking down Cialdini's thre…

Ever heard the saying that personal growth fuels practice growth? Well, Dr. Marcus Yeo is living proof of that! Dr. Yeo is all about constant improvement. He's always refining his techniques and team practices. And guess what? It's paid off! He's turned not one, but two practices into shining examples of chiropractic excellence. So, join us for a c…

In this episode, Martin dives into the tricky task of explaining chiropractic care to a medical doctor, who, for whatever reason, has cautioned against it for their spouse. Now, this isn't your run-of-the-mill chat; we're talking about breaking it down for a highly educated crowd. Our host, Martin, takes on the challenge head-on. He's got a listene…

Creating a care plan that will help people get the best results is critical to your clinical success and critical to getting great results. Unfortunately, it's an area that is often neglected. Chiropractors often give care plans that are just based on what a mentor has done or a practice management guru has told them. In this episode Dr Craig Foote…

Chiropractors around the world have been shocked and appalled at RMIT's decision to close down the Chiropractic program. Many have voiced their concerns for the students. On today's episode Martin talks to Hume Hurley who is a 5th year student at RMIT. To email Hume humehurley21@gmail.com To email the RMIT Chiropractic Students Association csa.rmit…

What you do to grow your practice doesn't just impact how much your practice grows. It also impacts the culture of your practice. It impacts your reputation, relationships, and your retention. In this episode, Martin maps out what he would choose to do if he was starting again and how you can choose what is best for you. To learn more about the Ret…

A big part of having a successful practice is being able to connect with people. So how do you grow your skills and confidence in communication? In this episode, Martin breaks down how to improve your confidence in communicating about chiropractic and in the all-important 'small talk' which is a big part of connecting with people in your practice a…

Last week RMIT announced that it would be closing the chiropractic program at RMIT in Melbourne, Australia. It's an announcement that has shocked and angered many in the chiropractic profession. In this episode, Martin is joined by Dr Philip Ebrall who is a previous head of the RMIT chiropractic program, a graduate of it, and a deep thinker and wri…

People stop care. It's a reality of practice. When they come back it's a pivotal moment where there is an opportunity to empower them with a higher level of health belief. In today's episode, Martin maps out how to do reactivations in a way that helps people get the best long-term results and helps you grow your practice in a client-centred, ethica…

Retention is based on 2 things: Communicating the unique value your care has for each person. Creating and maintaining connection. Our clients are just like you - sometimes they stop doing things because they just lost momentum rather than choosing that they no longer want to do it. In today's episode, Martin explains why pre-booking is key to main…

Dr. Aaron Morris practices in Barcelona and is one of the people behind Syntropy Chiropractic Training. He has trained thousands of chiropractors to improve their skills and in this episode, he shares his thoughts on what it takes to get better and what you can do to love practice. To learn more about Vismai and Martin's Grow Your Tribe Workshop ht…

One of the most common shituations that chiropractors encounter is the one where people don't seem to be improving. On today's episode, Martin answers a listener's question about how to handle this shituation. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insideoutpractices.com/grow-your-tribe To learn more about the Rete…

Chiropractic philosophy provides the 'why' behind the what and the how of practice. It has the potential to bring greater meaning to your experience of practice as well as being a powerful tool to discern the truth. Dr. Travis Corcoran joins Martin on this episode to explore the value of philosophy and it's potential to improve your practice and yo…

Would you like to make more impact? Do you sometimes feel like you could be helping more people? In this ep, Dr. Jennifer Luu joins Martin and explains how (and why) she is able to make a big impact in her community through her practice, in the profession with the Australian Spinal Research Foundation and running events, and globally through bringi…

What does it take to create a thriving practice? What does it take to create a thriving team? How do you scale up from 1 practice to multiple practices? How do you do it if you're new in practice? Dr Christian Caswell has done all of this and he joins Martin in this episode to answer these questions and share the lessons he has learned on his journ…

Going from a good exam to a great exam will make a massive difference to your practice. It will help you know when to change your approach to people's care (and when not to!) and will help communicate the value of your care beyond helping people with their symptoms. In today's episode, Martin maps out the "4 keys to a great exam" to help you upgrad…

How and when people pay can significantly impact how people perceive you and your care. Pre-payments can be a great way to run an efficient practice but if done wrong they can mean that people will choose not to have care. In today's episode, Martin goes deep into the literature about money to see what will work best for us as chiropractors. To lea…

If you're like me you want to have a practice that is not only successful but fulfilling as well. Today's guest, Dr Bettina Tornatora is a successful and fulfilled chiropractor, coach, and now an educator! In this episode, Bettina shares her take on what the keys to success AND fulfillment are. It's a deep and important discussion that will give yo…

Would you like to be able to do a shorter ROF that is more effective (people understand, say yes, and follow your recommendations)? This episode will show you the key to achieving this. Along the way, you will learn about the importance of the argument dilution effect in making your communication more persuasive and how drug companies use it! The E…

When people have long-term problems you need a more advanced skill set to be able to present chiropractic in a way that they are likely to follow through with care. You see when people have long-term problems it has more of an emotional impact that can make it harder for them to see the value of your care. In this episode, Martin explains the psych…

The bottom line is that science is THE currency of influence. Anti-chiropractic zealots try to position chiropractic as "unscientific" because they know that it will put people off using chiropractic. Using science in your communication can help give you and your message more credibility and authority and this means more people are likely to start …

Communicating chiropractic can be hard. The big idea of chiropractic is simple - that chiropractic can help your body work better so that you can do ALL the things you have to do and love to do. But connecting people with it is more difficult. It's more difficult because this idea is different from the predominant ideas in our culture. And it's dif…

If you don't have a great examination it's tough to know if someone who isn't getting symptomatic results just needs more care or they need a different approach. It's tough to know when to change someone's frequency of care. It's tough to really practice in a model that is about function, not pain. When you do the right tests (and do them right!) i…

Questions are a powerful tool in practice. They help you get insight into what really matters to the people you serve. They help your clients see their health and their response to chiropractic care in new ways. They also help create connections with your clients. Today's episode is all about questions - Martin shares WHY questions are so important…