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The ability to communicate and connect with people continues to evolve at a rapid pace and we spend our time each day working in and discussing radio, podcasting, social media, video, and other marketing mediums. We want to extend some of those conversations to this podcast and use it as a way to let you in on the things we've learned, highlight the trends we're paying attention to, and share stories from the studio. Join host Ben George, Director of Podcasting at Third Wheel Media, for comp ...
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Everyone has a radio, TV, newspaper in their pocket. Everyone has a transmitter in their pocket. It is time to turn media on its head. Tune in for marketing stories to help launch your personal media company. Whether your audience is one or one million, stories are essential to your growth.
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Hosted by Sean Gerber, Modern Myth Media is a podcast for any listener who loves Marvel, DC, Star Wars, movies, and many more pop culture pursuits. This is the place for mostly civil, occasionally intelligent discourse on the campfire tales of our time. Our heroes. Our mythology.
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More and more advisors are diving into video as part of their overall marketing plan and utilizing YouTube is a strategy we often hear about. Most of the move to video came on the heels of the COVID pandemic when everyone was forced to go virtual and get comfortable on camera, and that’s continued on. If you’ve thought about using YouTube or just w…
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Here's a question we hear from business owners from time to time and one you've probably asked yourself: "There are thousands of podcasts out there already so why should I do one?" This is a very legitimate question and one you should give some thought to before starting a show. Even in this sea of existing content, your show can serve a valuable p…
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Business owners are always looking for marketing strategies that will provide stronger leads and better closing rates. For many of the professionals we work with, there aren't many platforms that provide a better opportunity to showcase your personality, expertise, and services like broadcast mediums. We have a great example of how this all comes t…
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Are you looking to take your podcast to the next level? Incorporating video into your podcast could be the solution you're looking for. In this episode, we discuss the benefits of utilizing video in your podcasting efforts. From engaging with visuals and expanding your audience to monetizing your podcast, video can help take your podcast to the nex…
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Fresh off a trip to Nashville for an event with Great Legal Marketing, we're back in the office to sit down with one of the attorneys from the conference, Nick Rosenbauer. Nick is an attorney with an estate planning business in Ohio who began podcasting with Third Wheel Media a couple of years ago. What began as just another way to connect with his…
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Many people are surprised to learn that creating a podcast takes quite a bit of time and work to produce a professional product. You have to develop an idea, sit down and record the show, edit the episode, and then mix in any music before finally publishing the show. With all the effort involved, you might as well take advantage of each episode by …
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When it comes to marketing and advertising, it's hard to deny the power of Facebook. All the data they've gathered gives advertisers a wide range of campaign options, but is it a good place to start for small businesses looking to promote their products or their podcast. Today we're chatting with Steve Sharp of Sharp Digital Marketing to tap into h…
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As the world moves more and more virtual, so does audio and video recording. You might be surprised at how many of your favorite people or shows are doing their recording from home. The good news is most people can pull this off if they pay attention to a few key areas of the setup. On this episode, we bring back Walter Storholt to talk about how w…
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Websites are essential elements to every company these days but not every small business has the knowledge or resources to create a strong site that makes a great first impression. If you want to create a website and want to get a better understanding of the core elements that make a great design and user experience, check out our conversation toda…
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More and more people are trying to add video content to their company's content and marketing strategy, but not everyone feels comfortable when the camera turns on. It's called the red light syndrome and it's a mental hurdle that most people face when talking to a camera. Today we bring on Third Wheel Media co-owner and video specialist Marc Killia…
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Social media is a critical piece of any business these days but sometimes the biggest challenge is just knowing where to start. We see this all the time with business owners that want to launch a podcast. With so much on their plate already, finding the time to develop and execute a social media strategy can be overwhelming. Today we want to simpli…
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Trying to find the right sound for your podcast might be one of the toughest part of creating a show but it also might be the most important. Music creates the energy and the vibe for the podcast and it's usually the first thing a listener will hear when they find your show. So you want to make sure you get it right. Today we'll bring on one of our…
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When it comes to successful marketing, it's never just one thing that you can point to and give the credit to. People find you and your business through a variety of channels and often times those channels are working together in some form or fashion. Or better yet, someone might say they heard you or saw you in one place but it was actually anothe…
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Ben George and Walter Storholt kick off the podcast with a conversation to start the new year. With clients always looking for ways to improve their podcasts, let's share five ways to do that. Each of these is easily achievable over the course of the year and will help add a little more sizzle to your show. Today's show rundown: 2:06 - Consistency …
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Sean Gerber and Robert Reineke look back on the first quarter of 2018 at the box office. They talk about the film that dominated Q1, Black Panther, along with Ready Player One, Tomb Raider, A Wrinkle in Time, Annihilation, and more. They also discuss two big holdovers from 2017, Star Wars: The Last Jedi and Jumanji. Finally, they preview Q2 2018 he…
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Just had Gary Vaynerchuk Employee NUMBER 10, Steve Campbell on the Modern Media Mogul podcast.He's now the CEO of The Ascent a popular Medium publication.We jammed on his time with Gary Veeeeee and what he learned there, what branding requires in 2018, and how to do market research to grow your content online!…
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To understand where media is going, we need to look at where it began.I've been studying media production for about a decade now. I believe we are at a critical juncture and the future of media will be established by you and me.In 1895 there was an invention that swept the world unlike any invention of the industrial revolution. And in 1995 a simil…
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I got Vinny Pachuco of YoVinny.Tv on today to talk about the wonderful world of sound.Whether you're doing a podcast or a video show sound is numero uno. People will turn off a VIDEO faster if the sound is terrible. In this show we'll talk about the basic set up to get going and how to improve your sound quality at affordable prices.…
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Today I'm speaking with Kingsley Grant owner of startabusinessonlinefromhome.com. He's a coach, speaker and podcaster who helps individuals all over the world get their home business operational and flourishing.I'm going to be talking with him about how even the smallest of home businesses can use audio, written or video content to grow.How and why…
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I spoke with Victor Alves of Shapeuphomebuyers.com about how he has used FB live to sell houses and acquire deals. Victor along with his wife Nina and his business partner Gaspar, own a company that acquires real estate, renovates it and sells it. In each of those areas (acquisition, Renovation, Sale) he does video and written content.In this episo…
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I spoke with Stephanie Scheller, http://www.thestephaniescheller.com/ about how she uses multiple media techniques to grow her business and the businesses of her clients.We started by talking about her annual event The Grow Retreat (http://thegrowretreat.strikingly.com/) and how Reel Elite got to finagle our way in this last year! It changed our co…
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In Episode 2 of the Modern Media Moguls show we explore the history of THE GREATEST SHOWMAN ON EARTH! P.T. BARNUM. And we share the insights of how any business, big or small, can learn the secret trick of conjuring crowds from Mr. Barnum and his curiosity circus.Wanna be on the show? Email us at reelelitevide@gmail.com and a lucky few will be feat…
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