Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Вміст надано BizTimes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією BizTimes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Weekly Debrief: Wait, Barrett Lo is planning to do what in Wauwatosa?
Manage episode 377112875 series 3465693
Вміст надано BizTimes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією BizTimes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Andrew Weiland and Arthur Thomas from BizTimes Media discuss the news from the week, including Barrett Lo Visionary Development planning a $400 million, 918-unit, multi-building apartment development, including 15- to 19-story buildings, on the Mayfair Mall property.
Register for upcoming BizTimes events.
Insider Story Spotlight
- Generac plans to build plant in Beaver Dam that could employ up to 400 workers
- Wisconsin banks saw improving loan and deposit growth in Q2
Big Story
218 епізодів
ПоширитиManage episode 377112875 series 3465693
Вміст надано BizTimes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією BizTimes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Andrew Weiland and Arthur Thomas from BizTimes Media discuss the news from the week, including Barrett Lo Visionary Development planning a $400 million, 918-unit, multi-building apartment development, including 15- to 19-story buildings, on the Mayfair Mall property.
Register for upcoming BizTimes events.
Insider Story Spotlight
- Generac plans to build plant in Beaver Dam that could employ up to 400 workers
- Wisconsin banks saw improving loan and deposit growth in Q2
Big Story
218 епізодів
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BizTimes MKE: Milwaukee Business Insights
Brian Baker, president and CEO of Oconomowoc-based Sentry Equipment Corporation, joins BizTimes Media managing editor Arthur Thomas on the podcast. They discuss his journey from finance expert to company leader, how Sentry has expanded from a manufacturer to also a service provider, the benefits and challenges of employee ownership and how the current economy is shaping business for Sentry Equipment. Whether you’re a manufacturer or not, this episode has a number of interesting insights to help your business grow.…
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BizTimes MKE: Milwaukee Business Insights
1 Leadership Lens: Greater Milwaukee Foundation's Ellen Gilligan on tackling big projects and knowing when to step aside 35:35
Ellen Gilligan, the president and CEO of the Greater Milwaukee Foundation, joins Marquette University president Michael Lovell and BizTimes Media managing editor Arthur Thomas on the latest episode of Leadership Lens. Gilligan discusses what she's learned about taking on big projects, her own leadership style and how she knew it was the right time to announce her upcoming retirement. Lovell and Gilligan also both share insights from leading their own organizations' $700 million-plus fundraising campaigns.…
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BizTimes MKE: Milwaukee Business Insights
1 Leadership Lens: Bucks president Peter Feigin on making decisions, coaching changes and Milwaukee's opportunity 34:02
Milwaukee Bucks president Peter Feigin joins Marquette University president Michael Lovell and BizTimes Media managing editor Arthur Thomas on Leadership Lens, a monthly podcast that features southeastern Wisconsin business leaders discussing how they approach their work. On this episode, Feigin discusses his career journey, from working with Arthur Ashe to Madison Square Garden to the circumstances that brought him to Milwaukee. He also touches on the power of sports as a common language, the Bucks recent coaching changes, how he makes decisions and the untapped potential for Milwaukee.…
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BizTimes MKE: Milwaukee Business Insights
Gus Ramirez and the Ramirez Family Foundation made big news in 2023, buying the former campus of Cardinal Stritch University in Glendale and Fox Point for $24 million not long after the school shut down at the end of the spring semester. The chairman of Waukesha-based manufacturer Husco International, Ramirez and his family were behind the launch of St. Augustine Preparatory Academy on Milwaukee’s south side and now plan to open another Christian education K-12 school on the Cardinal Stritch campus by 2025. In September, Ramirez joined BizTimes Media managing editor Arthur Thomas and Marquette University president Michael Lovell for a recording of Leadership Lens, a podcast in which area business leaders discuss their leadership styles and making important decisions.…
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BizTimes MKE: Milwaukee Business Insights
Menasha-based health insurer Network Health has a new ownership structure after Froedtert Health completed its acquisition of Ascension Wisconsin’s 50% stake in the health insurer, taking full ownership of the company. Network Health CEO Coreen Dicus-Johnson recently joined BizTimes managing editor Arthur Thomas to discuss what the change means and how the company competes in an industry dominated by giants…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media discuss the news of the week, including the announcement that UWM's Washington County campus will close by July 2024. It is another example of the challenges facing higher education amid declining enrollment, financial challenges and the changing value of higher education. Insider Story Spotlight Wages in Wisconsin continue to grow more than 5% year-over-year Q&A: Dale Kooyenga discusses priorities as MMAC’s incoming president Big Story UWM-Washington County campus to close by June Survival 101: Colleges adapt amid shrinking pool of high school grads…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including the first legislative victory for plans to fund improvements to American Family Field. The deal, which passed a state Assembly committee this week, would keep the Milwaukee Brewers in town through 2050. While the Republicans introduced the plans, they are also gaining support from Democrats. Register for BizTimes events Insider Story Spotlight Strauss Brands to lay off 127 workers in Franklin as production line is eliminated Wisconsin VC funding continued to slide in Q3 Big Story Evers, Johnson back new Brewers stadium bill unveiled by Republicans Thursday…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news off the week, including Johnsonville taking over as the sausage sponsor at Fiserv Forum. The deal marks the third time in recent years that Johnsonville has taken over a sponsorship from Klement's. Register for upcoming BizTimes events. Insider Story Spotlight Sprecher acquires Ooh La Lemin lemonade brand from Kona Gold Beverage Baird to pay $15 million penalty for communication, recordkeeping issues Big Story Johnsonville replaces Klement’s as Bucks’ sausage sponsor…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media discuss the news of the week, including Republican lawmakers unveiling a new $700 million plan to fund upgrades at American Family Field and keep the Milwaukee Brewers in Milwaukee. Democratic Gov. Tony Evers had previously pitched a $290 million plan that didn't include specific contributions from the team or local governments. The GOP plan includes both and gets state money from a different source. Register for upcoming BizTimes events Insider Story Spotlight Sweet potato chip manufacturer expanding Muskego plant Crazy busy summer planned for Milwaukee in 2024 Big Story GOP lawmakers unveil $700 million American Family Field funding proposal Evers pitching $290 million plan for American Family Field upgrades Here are the American Family Field upgrades that more than $400 million would cover…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media discuss the news from the week, including Barrett Lo Visionary Development planning a $400 million, 918-unit, multi-building apartment development, including 15- to 19-story buildings, on the Mayfair Mall property. Register for upcoming BizTimes events. Insider Story Spotlight Generac plans to build plant in Beaver Dam that could employ up to 400 workers Wisconsin banks saw improving loan and deposit growth in Q2 Big Story Barrett Lo unveils plans for $400 million apartment development at Mayfair Mall…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including IAM Local 1947 and Mercury Marine reaching a new 5-year contract. The fact the deal came with little fanfare is a sign of how far things have come since 2009 when the company was considering a move to Oklahoma. Register for the Next Generation Manufacturing Summit Insider Story Spotlight Industrial redevelopment planned for former Kohl’s office space Johnson Financial Group CEO discusses branch strategy with one set to open and another in the works Big Story Mercury Marine, labor union announce new five-year collective bargaining agreement…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including the first Republican presidential debate of the 2024 campaign coming to Milwaukee. While on a much smaller scale than next summer's Republican National Convention, the debate does offer a preview of what to expect next year. If the city's performance on the national stage can scale up to the size of a political convention, will Milwaukee leaders be happy with the results? Nominations for Innovation + Entrepreneurship Awards due by Sept. 29 Insider Story Spotlight Kunes acquires Greenfield auto dealership Froedtert CEO Cathy Jacobson: Leadership is a continuous journey Big Story See photos from GOP primary debate in Milwaukee…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including FPC Live again revising plans for a music venue in Milwaukee. The project, which was originally planned in the Third Ward and has since moved to the former Bradley Center site in the Deer District, will now have just one 4,500-person capacity venue instead of the two venue plan that originally received city approvals. Submit nominations for Rising Stars in Manufacturing by Sept. 1 Insider Story Spotlight Mayville Engineering Co. to move its HQ to Milwaukee Sprecher continues national expansion, now available in 49 states, has nearly tripled sales since 2020 Big Story FPC Live’s Deer District project to move forward with one venue instead of two…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including continuing financial challenges for hotels in or near downtown Milwaukee. The Iron Horse Hotel in Walker's Point is set to go up for auction next month and the downtown Hampton Inn & Suites, which closed suddenly earlier this year, has been handed over to its bank. Submit nominations for Nonprofit Excellence Awards Insider Story Spotlight Mandel Group planning mixed-use development next to Walmart store in New Berlin Milwaukee Tool’s sales growth continued in first half, even as its parent company’s revenue dropped Big Story Bankrupt Iron Horse Hotel to be auctioned next month Downtown Milwaukee Hampton Inn & Suites acquired by its lender…
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BizTimes MKE: Milwaukee Business Insights
Andrew Weiland and Arthur Thomas from BizTimes Media get together to discuss the news of the week, including Nokia's plans to manufacture broadband components at the Pleasant Prairie facility of San Jose-based Sanmina. They discuss whether the BEAN program that's led to the investment is a wise use of government spending and whether provisions encouraging U.S. manufacturing make sense. Insider Story Spotlight Children’s Wisconsin plans new clinic, with urgent care, on Milwaukee’s far northwest side Haribo already approved for $8.6 million in tax credits for Pleasant Prairie factory Big Story Nokia will manufacture broadband network electronics at Sanmina’s Pleasant Prairie facility Vice President Kamala Harris visits Sanmina’s Pleasant Prairie plant to tout company’s new partnership with Nokia Register for the Women In Business Symposium on Aug. 23…
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