WRK & Win: Laura Barnard

WRK & WIN

Laura Barnard is the Founder of BREAKTHRU Brands, an innovative leadership development solution focused on advancing equitable representation of leaders worldwide. With a BA in Psychology from Harvard University and an MBA in Marketing & Strategic Management from the University of Chicago Booth School of Business, Laura brings a profound understanding of brand power and leadership dynamics to her mission. Her career includes two decades of experience leading global brands, emphasizing building leadership brands that elevate diverse voices. As a former Division I athlete and a proud member of the LGBTQ+ community, she champions energy, collaboration, and inclusivity in her work.

In this episode…

How do we bridge the gap for underrepresented leaders in today's global workforce, ensuring they not only participate, but thrive and even lead?

According to Laura Barnard, a visionary leader, the answer lies in dismantling leadership stereotypes and leveraging brand innovation to empower these leaders. She emphasizes the critical role of personal branding in navigating the complexities of leadership for underrepresented groups. By creating a unique leadership identity that embodies authenticity and inclusivity, Laura's approach aims to close the confidence and authority gaps often faced by these leaders, enabling them to articulate their vision and have greater impact.

In this episode of the WRK & WIN podcast, host Corinne Milien talks with Laura Barnard, Founder of BREAKTHRU Brands, about empowering underrepresented leaders through brand innovation. They discuss breaking down leadership stereotypes, the importance of personal branding in leadership development, and the transformative power of strategic partnerships in promoting diversity and inclusion.