From Blank Page to Engaging Email Sequences for Petpreneurs

Wear Wag Repeat: Grow Your Pet Industry Business Online

Вміст надано Tori Mistick | Dog Blogger, Digital Media Expert, Pet Business Coach, Tori Mistick | Dog Blogger, Digital Media Expert, and Pet Business Coach. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Tori Mistick | Dog Blogger, Digital Media Expert, Pet Business Coach, Tori Mistick | Dog Blogger, Digital Media Expert, and Pet Business Coach або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

3M ago 34:44

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Email marketing is a game-changer for petpreneurs! But when it comes to automated emails, many of us are stuck thinking that only means a welcome email sequence.

In this episode with copywriter Sara Gillis, we’re taking a look at two powerful types of email sequences that you don’t want to neglect: nurture sequences and launch sequences. These strategic messages can transform your email marketing, keeping your audience engaged at different stages of your pet business.

One common roadblock Sara and I talk about in this episode is the fear of annoying your list with too many emails. But let’s flip that script! If you don't reach out regularly, you’re essentially ghosting your subscribers. Consistent communication is key! And that’s where email sequences come in handy.

If you get stuck when it comes to actually writing emails for your business, Sara shares some great hacks to beat writer’s block and give your messaging a personal touch.

Speaking of personal touch, Sara has a fun Brand Voice Quiz on her website that can help you identify your unique brand voice and provide prompts for your email and social media content. I took the quiz myself and discovered my brand voice is Charming and Joyful. What’s yours?

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