Episode 240 | The Equinox Law Firm Business Model with Michelle Bomberger

Wealthy Woman Lawyer Podcast, Helping you create a profitable, sustainable law firm you love

In today’s episode of the Wealthy Woman Lawyer® podcast, I sit down with Michelle Bomberger, CEO and Managing Attorney of Equinox Business Law Group, as we discuss her unorthodox path into the field of law, her firm’s unique approach to providing legal services, and how she’s scaled her law firm business.

Michelle believes that every business deserves to have the same strategic legal advantages as mega-corporations, and Equinox Business Law Groups strives to provide those advantages. Michelle’s experience as a business owner and entrepreneur provides insights into the emotional and practical aspects of owning a business, and her passion is sharing those insights with her business clients.

Listen in as Michelle and I discuss:

• How her pursuit of finance and management consulting led her to the law.
• The catalyst for launching her own law firm almost 20 years ago.
• Her vision for how to make law more accessible to small businesses (and why it’s important)
• The evolution of her business model.
• How she transformed from a solo to a law firm with a team of 5 attorneys, three local admins, and five internationally remote VAs.
• How she overcame her concern about security and confidentiality issues of hiring staff outside of the U.S.
• Her firm’s system for training new team members.
• The mindset shift that helped her overcome her fear of hiring her first lawyer.
• How her firm’s core values shifted as the firm grew.
• Three pieces of advice she shares for law firm owners who want to scale successfully.
• And much more!

Links to Love:

***Want to connect with Michelle Bomberger and Equinox Business Law Group? Visit them at their website: https://equinoxbusinesslaw.com/

If you are a business owner looking for legal support, take their FREE Business Health Assessment at https://equinoxbusinesslaw.com/our-approach/business-health-assessment/

Looking for help scaling your law firm business?

***Book a Practice Growth Assessment call with me.

***Head over to our website and add yourself to our email list by grabbing a copy of our popular guide: What Wealthy Woman Law Firm Owners Know That You Don’t. www.wealthywomanlawyer.com

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***Want to Scale Your Law Firm to 1MM or More? The Wealthy Woman Lawyer® Podcast is sponsored by Wealthy Woman Lawyer, LLC. We help women law firm owners scale their law firm businesses to and thru 1MM with total ease. If you’d like help to scale your law firm business, we invite you to JOIN US IN THE WEALTHY WOMAN LAWYER LEAGUE or, if you have already reached $500K or more in gross annual revenue, but haven’t yet hit that $1M mark, to apply for private coaching with me.