Is Professional Home Staging Worth It?

Virginia Beach Real Estate Podcast with Robbie McCarty

Is professional staging worth it? We’re looking at the numbers to determine if it is.

Buying a Hampton Roads home? Get a full home search
Selling your Hampton Roads home? Get a free Home Price Evaluation

When sellers get their home ready for the market, they’ll often ask me about home staging and whether it’s worth paying a professional stager.

To answer the question, I looked up some stats over the past year from our clients who professionally staged their homes and the clients who didn’t.

The clients who professionally staged their home sold in an average of 11 days with an average list-to-sale price of 100%. The sellers that staged got their full asking price, on average. The average cost to stage a vacant home is around $2,000, with a furnished home costing less.

Those who didn’t have their homes staged sold in an average of 75 days. Their average list-to-sale price was 95%, which is good but not great.

Professional staging is undoubtedly worth the investment.

With that original $2,000 investment, the staged homes sold for 5% higher and in 64 fewer days, which is essentially two months of rent or two mortgage payments.

Professional staging is worth the investment, no question. In addition to being a fiscally wise move, it eliminates a lot of the stress surrounding the sale of a home. If you want to sell quickly and for the most money possible, we’d love to set up a meeting with you and our professional stager.

If you have any other questions in the meantime, don’t hesitate to give me a call or send me an email. I would love to hear from you.