This investor cold walks into offices to invest in a startup & why he doesn’t build a personal brand – Alex Finkelstein, Spark Capital

Unicorn Bakery - For Startup Founders

Alex Finkelstein is a general partner at Spark Capital and has names like Twitter (X), Discord, Snap and Slack in his funds portfolio. But how does a fund like Spark Capital, and Alex in particular, invest?

ALL ABOUT UNICORN BAKERY:

https://zez.am/unicornbakery

What you'll learn:

Why is it sometimes useful as a founder:in to not just look at everything rationally?

How far does Alex go to win deals and invest with founders?

How does Alex shape his way of working and living to achieve as much success as possible in all areas?

How do you build a successful venture company when all the world is focused on brand and reach?

Alex Finkelstein, Spark Capital

LinkedIn: https://www.linkedin.com/in/finkelsteinalex/

Spark Capital: https://www.sparkcapital.com/

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(00:00:00) What should newbies who just joined in the heyday of startups know about building companies?

(00:04:54) What do you guys look for in good investments?

(00:09:59) How do you convince companies (like Get Your Guide, for example) that you really want to work with you?

(00:15:21) What's it like behind the scenes - how do you structure your work/life time?

(00:18:32) How do you go about convincing executives to join the founders you think are a good fit for the company?

(00:20:27) How senior/junior should you hire in the seed stage?

(00:25:35) Building a successful venture capital firm: what does it really take?