Creating Effective Content with Rashad Russell

Twende: Empowering Black and Brown Entrepreneurs to Thrive

Rashad Russell, founder of Acme Builder and Beyond Creations, joins us to share his journey as a software engineer and web developer, starting from his entrepreneurial aspirations at a young age after experiencing Hurricane Katrina. Rashad emphasizes the importance of having a strong support system and surrounding oneself with like-minded individuals. He also talks about the mission of Acme Builder to provide a user-friendly website building tool for small business owners. This conversation highlights the common mistakes made by founders when building their own websites and offers advice on creating effective content and a clear call to action. We also discuss the challenges faced by black individuals in the tech industry and the need for early exposure and support for young aspiring entrepreneurs.