919: How a $29 Digital Product Made $288,405

The Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

When I first launched my $29 digital product, I didn’t expect it to become one of my highest-earning digital offers. But here is how I made $288,405 dollars off of it and how you can do the same with your next entry point digital product. When I put this product out there, I had no expectations of how it would perform. I was just excited to make it and use it myself and then share it with the world.

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There was no reason why I decided it should be $29, it was just a number I was going to try and it has worked so well that I’ve never changed it! If you have ever felt that a low-priced product could never generate real income, I’m confident that this story is going to prove you wrong. Let’s dive in!

Episode Highlights

• The Most Important Thing to Address When Creating a Digital Product [0:03:24]
• What Was Trello for Business? [0:14:13]
• Why Selling an Entry-Point Digital Product Should Be Easy. [0:20:03]
• The Best Way to Market Your Product. [0:25:54]
• Consistency, As Always, is Key! [0:33:00]

Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.