Podcasters Get You to Love them with This Trick - Parasocial Relationships Explained

The Ryan Sullivan Show

Business Marketing Ryan R. Sullivan Im On Podcasting Education

Вміст надано Ryan R. Sullivan. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Ryan R. Sullivan або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

7M ago 7:38

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🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

One of the biggest advantages that having a podcast (or even video content) brings is it's ability to build "parasocial relationships".

Similar to the affection you may feel for Brad Pitt, Jennifer Lawrence or Pedro Pascal -- this ability to get close to your audience *without even being there* is the main value-add that I'm exploring in this episode.

As usual, I'm keeping this short and sweet - so at least tune in to get a better understanding of this dynamic and how it can save you time and effort - if you have an personal brand or an online business.

🔎 Navigate Here:

(0:00) - Teaser

(0:59) - Introduction to “parasocial relationships”

(2:20) - This is what makes people buy

(3:03) - Find your opinions

(3:58) - If you’re already creating content…

(6:12) - Episode wrap-up

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👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

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#Business #Marketing #Ryan R. Sullivan #Im On #Podcasting Education