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Вміст надано Retail Insider Canada, Lee Rivett, and Craig Patterson. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Retail Insider Canada, Lee Rivett, and Craig Patterson або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Passen (Garofalo/Campbell/Lewis): Revolutionary Digital Sizing Solution

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Manage episode 380547258 series 2675124
Вміст надано Retail Insider Canada, Lee Rivett, and Craig Patterson. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Retail Insider Canada, Lee Rivett, and Craig Patterson або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

Craig and the Passen leadership discuss their innovative digital measurement platform that is poised to revolutionize the fashion industry. Passen's digital solution is designed to help consumers find clothing that fits both online and in-store, addressing a long-standing challenge in the retail world. Their commitment to improving shopper satisfaction, boosting online sales, and reducing the environmental impact of fashion consumption sets Passen apart as a trailblazer in this field.

The platform has undergone a remarkable transformation, evolving from the initial concept of a virtual change room in malls to a more accessible and convenient handheld mobile device. This shift allows users to scan their bodies from the comfort of their homes, providing accurate measurements that can be directly compared to specific garments. The company's three-phase approach includes capturing measurements, comparing them to the chosen clothing items, and offering a seamless and user-friendly customer experience. With plans to integrate their technology into Shopify and collaborate with iconic retailers, Passen aims to decrease the number of returns and ultimately contribute to reducing waste and carbon footprints in the industry.

As a Canadian company, Passen takes pride in its Canadian heritage and its ability to collaborate with well-known retailers, like Harry Rosen. The calibration process with retailers is in full swing, and Passen plans to implement its technology on various Shopify sites in the near future. Their vision extends beyond simple growth; they aim to transform the fashion industry, reduce the stress and waste associated with clothing returns, and offer a personalized shopping experience that caters to individual preferences. With an experienced team and unwavering commitment, Passen is ready to make its mark and redefine the way consumers shop for clothing

Interviewed this episode:

Subscribe, Rate, and Review our Retail Insider Podcast!

Follow Craig:

LinkedIn: www.linkedin.com/in/CraigPattersonToronto
Instagram: @craig_patterson_toronto
Twitter: @RI_EIC

Follow Retail Insider:

LinkedIn: www.linkedin.com/company/Retail-Insider
Facebook: https://www.facebook.com/RetailInsider/
Twitter: @RetailInsider_
Instagram: @Retail_Insider_Canada

Listen & Subscribe:

Apple Podcasts
Spotify
Overcast
Stitcher

Share your thoughts!

Drop us a line at Craig@Retail-Insider.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show!

Background Music Credit: Hard Boiled Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License. http://creativecommons.org/licenses/by/3.0/

  continue reading

239 епізодів

Artwork
iconПоширити
 
Manage episode 380547258 series 2675124
Вміст надано Retail Insider Canada, Lee Rivett, and Craig Patterson. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Retail Insider Canada, Lee Rivett, and Craig Patterson або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

Craig and the Passen leadership discuss their innovative digital measurement platform that is poised to revolutionize the fashion industry. Passen's digital solution is designed to help consumers find clothing that fits both online and in-store, addressing a long-standing challenge in the retail world. Their commitment to improving shopper satisfaction, boosting online sales, and reducing the environmental impact of fashion consumption sets Passen apart as a trailblazer in this field.

The platform has undergone a remarkable transformation, evolving from the initial concept of a virtual change room in malls to a more accessible and convenient handheld mobile device. This shift allows users to scan their bodies from the comfort of their homes, providing accurate measurements that can be directly compared to specific garments. The company's three-phase approach includes capturing measurements, comparing them to the chosen clothing items, and offering a seamless and user-friendly customer experience. With plans to integrate their technology into Shopify and collaborate with iconic retailers, Passen aims to decrease the number of returns and ultimately contribute to reducing waste and carbon footprints in the industry.

As a Canadian company, Passen takes pride in its Canadian heritage and its ability to collaborate with well-known retailers, like Harry Rosen. The calibration process with retailers is in full swing, and Passen plans to implement its technology on various Shopify sites in the near future. Their vision extends beyond simple growth; they aim to transform the fashion industry, reduce the stress and waste associated with clothing returns, and offer a personalized shopping experience that caters to individual preferences. With an experienced team and unwavering commitment, Passen is ready to make its mark and redefine the way consumers shop for clothing

Interviewed this episode:

Subscribe, Rate, and Review our Retail Insider Podcast!

Follow Craig:

LinkedIn: www.linkedin.com/in/CraigPattersonToronto
Instagram: @craig_patterson_toronto
Twitter: @RI_EIC

Follow Retail Insider:

LinkedIn: www.linkedin.com/company/Retail-Insider
Facebook: https://www.facebook.com/RetailInsider/
Twitter: @RetailInsider_
Instagram: @Retail_Insider_Canada

Listen & Subscribe:

Apple Podcasts
Spotify
Overcast
Stitcher

Share your thoughts!

Drop us a line at Craig@Retail-Insider.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show!

Background Music Credit: Hard Boiled Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License. http://creativecommons.org/licenses/by/3.0/

  continue reading

239 епізодів

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