Mastering continuous discovery with B2B products with Katie Marcus (Head of Product, Progression, Depop)

The Product Experience

In our latest episode on The Product Experience, we delve into a great discussion with Katie Marcus, Product Lead at Progression. Katie gives us a deep insight into the trials and tribulations of fostering continuous discovery within a B2B environment and the start-up space.
Featured Links: Follow Katie on LinkedIn | Progression | Katie's 'Lessons learnt from a quarter of continuous discovery' feature | Tools: Maze / Dovetail / Supernormal / Mixpanel / Flipper

Our Hosts
Lily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.

Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He’s the author of What Do We Do Now? A Product Manager’s Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon’s music stores in the US & UK.

Розділи

1. Continuous Discovery in Product Management (00:00:00)

2. Implementing Continuous Discovery in Product Teams (00:04:43)

3. Implementing Continuous Discovery Framework Challenges (00:14:32)

4. Challenges of Implementing Continuous Discovery (00:19:16)

5. Continuous Discovery in Product Development (00:31:12)