Episode 31: The Art of Cold Emailing

The Power of Bold

In episode thirty-one of the podcast, we take a detour and discuss the art of cold emailing. Adam Pascarella shares his own insights and experiences to show how cold emailing can help you get in touch with individuals outside of your social network. The episode begins with Adam speaking about the power of cold email in his entrepreneurial career (02:17 - 03:52) and why cold emailing can help you with your professional goals (3:53 - 08:34). He then speaks about some of the inherent disadvantages and advantages of cold email (08:35 - 12:04) and determining the best person to target with your cold email (12:05 - 15:09). From there, Adam speaks about crafting your cold email, including the importance of the subject line (15:10 - 17:00), why you should focus on providing value to your target (17:01 - 19:30), and other miscellaneous rules of thumb (19:31 - 23:45). Adam concludes the episode by discussing when to send your cold email and simple guidelines on following-up (23:46 - 27:25). For show notes and a transcript of this episode, visit www.thepowerofbold.com.