Naina's Monday Ask Me Anything 29th June 2020

The Naina Redhu Experience | Digital Marketing, Social Media, Online Brand Building in India

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Art Shop : khaosphilos.com

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Any photography session in the coming weeks?
Yes! Definitely one free webinar for an hour where I plan to talk about the absolute basics for those of us who know a good photo when we see it but don't know how to get there.
And then a 2-3 hour structured workshop taking participants step-by-step through the basics whether they have a smartphone or DSLR.
Both in July!
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@chandrikatomar29
If I want to start a brand/business online how important it is and how difficult/easy it is to register the business?

It is important to get everything done officially in line with existing laws / procedures of your country. I work solo, so I have a Sole Proprietorship registration. Best to start the process early.
Definitely retain the services of a good CA (Chartered Accountant) to help you out with this. This stuff can get complicated when your grow, best to hire someone who knows what they're doing & can help you make informed decisions. I recommend Pallav Narang & have worked with him for more than a decade.
Don't forget things like Trademarks etc.
@interludebypuja
As a professional freelancer, how important is it to invest in software?
It isn't an investment, it is a necessary business expense. Anything that helps me reduce time spent on doing tasks, I will happily pay for. For example, I pay for CoSchedule, which is a social media scheduling & marketing calendar software. INR 18,000 for the year. It is less than a monthly salary I would have to pay to hire someone on my team to do that. I used to think, "I am efficient, I can schedule manually, why waste all that money?" Now I think, "Why waste time, it's only about Rs. 1,000 per month!"
Similarly Adobe Creative Cloud subscription : I can edit images, videos, create illustrations, create invoice template & e-books, illustrate logos etc. all in one connected suite of software. Yes, some free alternatives exist - that one has to evaluate & see what works.
Would you want someone to steal your work and make money off of it? That's what we do when we pirate software. Practice what you preach.
@shrutillusion
How do you overcome a creative block?
My problem is usually the opposite : I have so many ideas & I can never find the time to execute all of them. I cannot recall if I've ever had a creative block.
I guess the key for me is that I have absolutely no qualms about failing - even publicly. I mean, I am a sore loser but I get over it quickly. It is better to experiment, fail quickly & move on to the next thing, than hesitate to do something, take forever to do it & then not quit even when you can see that it's not working. I have this urge to "get it out there" aka "publish" because I am dying every day - literally. And if I'm actually DEAD dead, then I won't get to do shit.
Creative block is just fear of failure IMO. Make 10 paintings, all 10 are trash. Make 10 more, those are also trash. Make 10 more and maybe 1 is decent. Who are you to decide? Make, publish. Your job is to create the art.
@studio_smitasingh

Which varnish is suitable to use for paintings done on MDF with paint pens?

What is the trick to coating varnish evenly over a surface without it dripping to the back?