Chris Walker on Creating Content for Clients

The Mind of A Marketer w/ Ryan Stewart

Вміст надано Ryan Stewart Consulting. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Ryan Stewart Consulting або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

1y ago 8:28

MP3•Головна епізоду

Content marketing is an approach whereby businesses use content - blogs, eBooks, case studies, market research, videos, podcasts, and so on - to attract, engage and convert website visitors.
It's the most cost-effective marketing strategy and can help support a business' long-term objectives, be they brand awareness, lead generation, revenue, or growth. Content without context is just stuff.
As harsh as it sounds, marketing isn't about you. It's not about your brand; it's not about your product, and it's not about what you do. It's all about helping your customers. So constantly give your viewers the context they need to understand your content! In today's video, marketing entrepreneur Ryan Stewart with Chris walker discusses how you solve your client's problem and why you need to have CONTEXT when creating content.
Want more of Ryan's time? Join his Pro Slack community: https://theblueprint.training/slack-channel/

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