049 - How To Start and Scale a SAAS Company with Chris Ronzio

The Entrepreneur Ride Along Podcast - Online Business and Niche Site Ideas for Entrepreneurs

Today, I am excited to interview Chris Ronzio of Trainual.com. Chris talks through the process of validating, launching, and scaling Trainual, a software program that helps companies build out their “business playbook” to document and organize company processes, people, onboarding, training, and operations. Chris provides a blueprint breaking down how to start a SAAS company, talking through exactly what he did to start and grow Trainual.
Trainual is now a fully-developed SAAS product with over 10,000 customers, 100 employees, operating in 183 different countries, with $33 million in funding. In this episode, Chris show's us how he got there.
Chris Ronzio Case Study

Chris is featured in my new book Use Your Job to Quit Your Job. Below is the case study from the book where Chris is featured. This comes directly from the book:
Take Chris Ronzio for example. Chris started a video production business in high school at fourteen years old. Over the next decade, he grew this business to three separate offices, with 300 camera operators across the country, and netted over $3 million in revenue before selling the business in 2013. This was just the start of Chris’s entrepreneurial journey. Chris took his expertise in managing a business and founded Organize Chaos, a consulting agency focused on business efficiency. Chris worked with small and mid-sized businesses, helping the leadership team scale through the process of organizing and mapping company workflows, procedures, responsibilities, and roles. In his consulting practice, Chris noticed a trend. These small businesses did not have a tool or process in place for organizing company operations, and it was hindering the company's ability to grow. So, Chris created and launched Trainual in 2015, a software program that helps companies build out their “business playbook” to document and organize company processes, people, onboarding, training, and operations. With this tool, the owner of the business can essentially hand off their “playbook” as a manual to operate the business. Chris understood the pain point and created the solution. Now, Trainual is a fully-developed SAAS product with over 10,000 customers, 100 employees, operating in 183 different countries, with $33 million in funding. This is what you can do. This is your start, your first stepping stone. You can see, Chris took one step after another. Starting back in high school with a video production business. One business stepping stone after another, learning more and more with each step until he founded Trainual.
This Interview

This interview is part of a series of case studies that I will be publishing to The Entrepreneur Ride Along Podcast over the coming weeks as I interview successful entrepreneurs in the online business space. These interviews and case studies will be featured in my newest book Use Your Job to Quit Your Job.
Resources Mentioned
Resources mentioned in this podcast episode:

• Use Your Job to Quit Your Job (the book)
• Trainual.com
• Chrisronzio.com
• Chris's book: The Business Playbook