Переходьте в офлайн за допомогою програми Player FM !
Behind the Pixels: Creative Strategies to Excel in Business
Manage episode 438857021 series 3333377
Why You Can't-Miss This Episode:
Warren Miles-Pickup, a dynamic leader in the marketing and creative industries, shares transformative insights on marketing strategies, leadership, and customer experience in this must-listen episode of the CX Goalkeeper Podcast. Whether you're in marketing, customer experience, or leadership, Warren's experience-driven wisdom offers valuable lessons that can elevate your business practices. This episode is packed with actionable advice on leveraging marketing techniques, driving growth, and managing remote teams effectively.
About the Guest:
Warren Miles-Pickup is a dynamic leader who serves as the chief marketing officer and chief operating officer for Pixel True, Pixel Copy, and Pixel Publishing. With a wealth of experience in branding, website design, and content creation, Warren has been instrumental in driving the success of these ventures. As a retired Financial Advisor, he brings a unique blend of financial acumen and marketing expertise, helping businesses transform their digital presence and achieve remarkable growth. Warren’s strategic vision and innovative approach have made him a key figure in the industry.
The Top 3 Key Learnings:
Value-First Marketing: Always provide value before asking for the business. By building trust through free resources and content, you can guide customers up the product ladder to higher-value offerings.
Hyper-Personalization in Email Marketing: To succeed in email marketing, segment your audience and tailor your messages to address specific problems. This increases engagement and drives conversions.
The Role of AI in Content Creation: While AI can assist in creativity, human-driven content is crucial for creating emotionally resonant and compelling marketing materials. Use AI wisely, and don’t rely on it for all content creation.
Chapters Audio:
00:00 Introduction and Guest Presentation
01:33 Warren's Values and Parenting Podcast
04:46 Transition from Financial Advisor to CMO/CCO
07:35 Marketing Strategies and Competitiveness
11:29 Email Marketing and Personalization
15:34 Impact of Generative AI on Marketing
20:32 Managing Remote Teams
23:55 Future of Marketing and AI
25:07 Contact Information and Final Thoughts
We hope you found this episode insightful! Please don't forget to follow and subscribe to the CX Goalkeeper Podcast using the links below:
Apple Podcast: https://apple.co/3qYr4nh
Spotify: https://bit.ly/3GhCGXeCXGK
Your feedback is invaluable, so please feel free to share your thoughts!
219 епізодів
Behind the Pixels: Creative Strategies to Excel in Business
THE CX GOALKEEPER - Business Transformation, Customer Experience, and Leadership
Manage episode 438857021 series 3333377
Why You Can't-Miss This Episode:
Warren Miles-Pickup, a dynamic leader in the marketing and creative industries, shares transformative insights on marketing strategies, leadership, and customer experience in this must-listen episode of the CX Goalkeeper Podcast. Whether you're in marketing, customer experience, or leadership, Warren's experience-driven wisdom offers valuable lessons that can elevate your business practices. This episode is packed with actionable advice on leveraging marketing techniques, driving growth, and managing remote teams effectively.
About the Guest:
Warren Miles-Pickup is a dynamic leader who serves as the chief marketing officer and chief operating officer for Pixel True, Pixel Copy, and Pixel Publishing. With a wealth of experience in branding, website design, and content creation, Warren has been instrumental in driving the success of these ventures. As a retired Financial Advisor, he brings a unique blend of financial acumen and marketing expertise, helping businesses transform their digital presence and achieve remarkable growth. Warren’s strategic vision and innovative approach have made him a key figure in the industry.
The Top 3 Key Learnings:
Value-First Marketing: Always provide value before asking for the business. By building trust through free resources and content, you can guide customers up the product ladder to higher-value offerings.
Hyper-Personalization in Email Marketing: To succeed in email marketing, segment your audience and tailor your messages to address specific problems. This increases engagement and drives conversions.
The Role of AI in Content Creation: While AI can assist in creativity, human-driven content is crucial for creating emotionally resonant and compelling marketing materials. Use AI wisely, and don’t rely on it for all content creation.
Chapters Audio:
00:00 Introduction and Guest Presentation
01:33 Warren's Values and Parenting Podcast
04:46 Transition from Financial Advisor to CMO/CCO
07:35 Marketing Strategies and Competitiveness
11:29 Email Marketing and Personalization
15:34 Impact of Generative AI on Marketing
20:32 Managing Remote Teams
23:55 Future of Marketing and AI
25:07 Contact Information and Final Thoughts
We hope you found this episode insightful! Please don't forget to follow and subscribe to the CX Goalkeeper Podcast using the links below:
Apple Podcast: https://apple.co/3qYr4nh
Spotify: https://bit.ly/3GhCGXeCXGK
Your feedback is invaluable, so please feel free to share your thoughts!
219 епізодів
Усі епізоди
×Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.