The Best Customer Experience Means Owning One Thing
Manage episode 344535615 series 3193610
We can't be all things to all people, though as companies, we often try. Take a hospital. You try to provide superior care, ensure patient safety, manage insurance claims, recruit top-tier staff, maintain excellent facilities - the list goes on. It's a daunting task, and it's hard to say that any one of those items listed sits at the top of the proverbial importance pyramid. But if you don't have a clear north star set, the customer experience will oscillate.
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