Ep. 117 - Startups, Acquisitions and 100X'ing Revenue, with Ian L. Paterson

The Conference Room with Simon Lader

Embark on a journey into the realm of tech entrepreneurship with Ian L. Paterson, a serial visionary in the technology landscape. From pioneering ventures in events to his pivotal role at Terapeak, later acquired by eBay, Ian's trajectory embodies innovation and tenacity. Explore his path as he founded and guided Exapic, a transformative data analytics platform vendor, and delve into his latest feat with Pluralock, an AI authentication disruptor. Uncover strategic insights and witness his exceptional leadership as he assembles a distinguished board of directors. Gain unique insights into the dynamic world of tech entrepreneurship through the experiences of this accomplished leader.

KEY TAKEAWAYS FROM THIS EPISODE

• Embrace Growth Challenges: Whether through organic expansion, large funding rounds, or rapid acquisitions, growth is demanding. Prepare ahead and uphold leadership values for a smooth transition.
• Lead with Vision: Articulate a clear North Star and compelling mission to guide your team. At Plurilock, the mission of safeguarding clients' data echoes their self-interest in secure interactions with various organizations.
• Strategic Hiring: In early days, tap into your network to find crucial team members. As you scale, build momentum in the company and prioritize hiring experienced individuals to sustain growth.
• CEO's Multifaceted Role: Unlike other C-suite roles, CEOs may not have experienced every function. Successful CEOs are effective generalists, fostering a deep understanding of various aspects and hiring experts to complement their skills.
• Problem Solving over Product Selling: Focus on addressing customer problems rather than merely selling your product. Tailor solutions, which could include professional services or bundled products, for deeper, enduring customer relationships.

THIS WEEK'S GUEST: Ian L Paterson

Ian L. Paterson, the CEO of Plurilock, is a seasoned technology entrepreneur. Beginning his dynamic career in the event sector, he later held pivotal roles at Terapeak, an influential data analytics company, and guided Exapik, a groundbreaking data analytics platform, through a successful acquisition.

In 2017, he founded Plurilock, a disruptive AI authentication force. Despite the challenges of the COVID era, he masterminded Plurilock's triumphant public offering in 2020, achieving an impressive 100x growth to $64 million in revenue by 2022.

To connect with Ian, find him on Linkedin

To learn more about Plurilock, visit their website

YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and podcast growth consultancy Viva Podcasts. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people escape the Feast and Famine of inconsistent earnings.

Get to know more about Simon at:

Website: https://simonlader.com/

Simon's Headhunting firm: www.salisi.com

Stop the Revenue Feast and Famine: https://www.facebook.com/groups/scalesharemonetize

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

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