Decisions, Decisions

The COIL

#Tech #Blogtalkradiocom #COIL #Technology #Content #Anthropunk #Collaboration #Agency #Andrea Seabrook #Crowdfunding #Data #Economy

23:28

My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

12 років тому 29:00

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This episode of the show is dedicated to the latest research in structure and agency and the systems that increasingly support almost every decision we make. Noted Artificial Intelligence analyst and educator Adrian Bowles joins Fred and Howard in exploring the effects of our growing reliance on decision support tools and how it may shape the future.

20 епізодів

Decisions, Decisions

The COIL

published 12 років тому

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20 епізодів

#Tech #Blogtalkradiocom #COIL #Technology #Content #Anthropunk #Collaboration #Agency #Andrea Seabrook #Crowdfunding #Data #Economy

Усі епізоди

1
Capitalizing on Social Capital 25:00

12 years тому25:00

25:00

The capital raised and traded on social networks (both online and offline) needn’t be solely about advertising. We explore how our individual actions can potentially be harnessed and coordinated into truly synergistic collective actions. Dr. Jeremy Pitt’s research into the reinvigoration of Social Capital with the goal of building collective awareness forms the basis of discussion for this episode.…

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Decisions, Decisions 29:00

12 years тому29:00

29:00

1
The Inner COIL 30:00

12 years тому30:00

30:00

An inside look at the workings of The COIL and how the ramblings of one musician and activist created one of the most interesting, and unexpected, sessions. Please join us for this special edition of The COIL featuring some outstanding moments from our interview with former Squirrel Nut Zipper's front man, Tom Maxwell.…

1
Does Technology Challenge Us As Spiritual Beings? 28:00

12 years тому28:00

28:00

That’s the big question and it was asked by one of our favorite and most popular guests on The COIL, Dr. Katina Michael, Associate Dean of International, University of Wollongong, NSW Australia. In a bit of a format departure from our typical episode structure, the hosts valiantly attempt to answer the aforementioned “big question” and it quickly evolves into a spirited discussion on techno-spirituality. Perhaps the discussion didn’t evolve at all – the entire episode was intelligently designed. The only way to be certain is to listen and judge for your self.…

1
Does Social Really Matter to Business? 1:01:00

12 years тому1:01:00

1:01:00

While the importance of social media in branding and marketing is unquestionable, plenty of questions remain as to the effect of social on the more mundane aspects of business, government, and education. Perhaps it would be better to ask: If social is a daily part of your customers, employees, citizens, or students lives – How can it not be an integral part of all of your strategic planning? After 5 years of intensive hyperbolic furor the evidence of the importance of social to the business of business remains somewhat elusive. Noted industry analysts Howard Hecht and Fred McClimans will mow down the walled garden of the social media elite and clearly break down the good, bad, and irrelevant aspects of social as it pertains to business. Fred and Howard are joined by a panel of industry experts to dive deeply into what happens when social is forced to get real and the shortest possible route to get it there. Among the hard-hitting questions the panel will tackle are: What is the best way to encourage engagement in a non-branding/non-marketing business social initiative? What, if any, are the linkages between the Collaborative Economy, Social Media, and Enterprise Social? Who are the best people in an organization to spearhead an Enterprise Social program? What is the real value, measured in dollars, of social collaboration?…

1
Is Corporate Social Responsibility actually Responsible? 31:00

12 years тому31:00

31:00

Is Corporate Social Responsibility actually Responsible? There is increasing trend towards corporations adopting missions for good in order to bolster their external and internal marketing initiiatives. We examine all aspects of Corporate Social Responsibility with special guest Brian Reich.

1
Crowdfunding: What’s really in it for me? 30:00

12 years тому30:00

30:00

On this edition of the COIL, our guest is once again the talented Andrea Seabrook, the driving force behind the syndicated show DecodeDC and former Congressional correspondent for NPR and host of the weekend edition of All Things Considered. This week we’re delving into the issue of crowdfunding – why it’s become so important, some of the controversial issues around its adoption and how it’s spawning a wave of innovative projects, including Andrea’s own DecodeDC. We’re also taking a look at what it means to be a trailblazer in alternative-funded media and how hybrid crowdfunded/sponsored content can actually work. In a bit of psuedo-investigative journalism, we delve into the world of Mexican soap operas, as Andrea shares a bit of her own illustrious history and how she came to land a role in the prime time telenovela, Demasiado Corazon.…

1
The Emperor has no Privacy 29:00

12 years тому29:00

29:00

Mobile devices and wearable technology are redefining the phrase "personal computer" - no longer conjuring up thoughts of deskop or even laptop devices, but rather devices smaller - and more powerful - than many ever dreamed possible. The mobile phone in your hand - the one that has more computing performance than a 1979 Cray Supercomputer - is quickly being transformed into a mesh of wearable devices, alowing you remain connected 24x7 and throw off more private data than ever. With the rise of mobile and wearable tech comes the ability for services providers, their partners and, well, just about anybody with a few dollars, to track where you are, what you are doing, who you are doing it with, where you've been and how quickly you're likely to be doing it again at your next "habitual" destination. Oh, and the likely route you are going to take. Issues abound: what really differentiates mobile devices from wearable tech, and how are their privacy issues different? Why are we being pushed into an always-on/always-tracked society, and what is this data likely to reveal about ourselves over time?…

1
Of Music, Men and Content 30:00

12 years тому30:00

30:00

Was it money or music that made the world go around? In today's edition of the COIL we're taking an inside look at the world of music, discussing how it's evolved with the advent of the digital commerce and technology, and how it's shaping the world of business and culture. Our guest is Tom Maxwell - author, polticial activist and former front man of the legendary group the Squirrel Nut Zippers. About our guest: Tom Maxwell is a communicator. He was a member of the Squirrel Nut Zippers between 1994 and 1999, and his song “Hell” peaked at Number 13 on the Billboard Hot 100, propelling the band to multi-platinum status. Songs Tom wrote have appeared in dozens of movies and television shows, including Sesame Street, Sex in the City, Dancing With The Stars, Sleeps with Fishes, Three to Tango, Firefly, and Dead Like Me, as well as a Super Bowl commercial, an Academy Award-nominated documentary and the Tony Award-winning soundtrack for Contact. He has also scored for movies, television and commercials. His writing has appeared in The Oxford American, Al Jazeera America, Our State Magazine, College Music Journal, Southern Cultures and The Independent. In early 2014 Tom will release his new solo album and a memoir.…

1
Exploding the Myth of Data Privacy 30:00

12 years тому30:00

30:00

How much is your privacy worth? Data privacy is an issue that only comes into focus in the collective consciousness when shoved into view by a substantive breach in personal data security. Whether the origin of the incursion is criminal or governmental, the focus quickly fades to black and a general feeling of helplessness persists. Privacy advocates who continue to insist that the battle being fought is one of rights are galvanizing our collective impotence in the realm of data privacy. Battles for civil or human rights are typically measured in decades and we simply don’t have the time. Do we need to temporarily suspend our efforts in establishing footholds in the rights to privacy? Should we instead be working quickly and diligently towards establishing the price of privacy? Dr. Katina Michael, Associate Dean - International, and the University of Wollongong, joins Fred and Howard on The COIL to share her insights on the future of privacy and personal data.…

1
Does Technology Help or Hurt Collaboration? 16:00

12 years тому16:00

16:00

EXTENDED CONTENT FROM THE EPISODE: Engineering The Collaborative Human This exchange between guest Sally Applin and Host Fred McClimans is being offered as additional content to The COIL episode, "Engineering The Collaborative Human"

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Engineering The Collaborative Human 35:00

12 years тому35:00

35:00

The move towards collaboration and collaborative economic models is becoming more economic necessity than noble aspiration. In the context of the collaborative society culture is collective diversity, not collective similarity.Sally Applin, one of the founders of AnthroPunk, a movement concerned with how people promote, manage, resist, endure and create change, joins us for a truly thought provoking episode of The COIL. By embracing change we are giving up control of change. What breaks is a result of our actions, but beyond our control unless we create and invent – adapt change to ourselves rather than adapting to change. We’ll be looking at the world through an AnthroPunk lens as we discuss the business, technological and cultural issues that are being faced by the different generations of humanity.Among the issues we’ll address:What tools can individuals use to manage the unpredictable rate and speed of change due to rapidly adopted technological innovation?What are the major change points taking place today and how are they impacting the different generations and cultures?How do we effectively integrate sustainability into constantly changing business and social models?As we move from a world of limited analog relationships to massive digital relationships, how do we promote elements of trust between people, brands and causes?What are the major change points taking place today and how are they impacting the different generations and cultures?…

1
Decoding Andrea: Andrea Seabrook on the 1st year of DecodeDC 30:00

12 years тому30:00

30:00

Just over one year ago, Andrea Seabrook left a brilliant career as a Congressional correspondent for NPR and host of the weekend edition of All Things Considered to re-define political reporting by starting her own podcast, DecodeDC. Rather than go hat in hand to another set of vested interests, Andrea successfully crowdfunded the venture garnering more than $100,000 by appealing to her listeners with a simple value proposition: “Washington is broken. You are not. Help DecodeDC report stories that really matter” As a dizzying array of distributors, miners, and aggregators galvanize their resolve to commoditize content, there is a growing push back from content creators. The long held stigma of self-published books, self-released music, and independently produced film/video has all but disappeared as DIY has hit the mainstream hard.Unlike most of the disruptions to legacy business models, this one is truly individual-centric. This has caused both traditional and VC backed organizations considerable difficulty in establishing a model to support their necessary levels of profit and growth. Andrea joins Fred and Howard on The COIL to share insights on truly independent media, crowdfunding for change, and on being the brand.…

1
Content Creation: The brand of “one”? 30:00

12 years тому30:00

30:00

Just over one year ago, Andrea Seabrook left a brilliant career as a Congressional correspondent for NPR and host of the weekend edition of All Things Considered to re-define political reporting by starting her own podcast, DecodeDC. Rather than go hat in hand to another set of vested interests, Andrea successfully crowdfunded the venture garnering more than $100,000 by appealing to her listeners with a simple value proposition: “Washington is broken. You are not. Help DecodeDC report stories that really matter” As a dizzying array of distributors, miners, and aggregators galvanize their resolve to commoditize content, there is a growing push back from content creators. The long held stigma of self-published books, self-released music, and independently produced film/video has all but disappeared as DIY has hit the mainstream hard. Unlike most of the disruptions to legacy business models, this one is truly individual-centric. This has caused both traditional and VC backed organizations considerable difficulty in establishing a model to support their necessary levels of profit and growth. Andrea joins Fred and Howard on The COIL to share insights on truly independent media, crowdfunding for change, and on being the brand.…

1
Media Deathmatch: Style v. Substance 30:00

12 years тому30:00