The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Вміст надано Liger Partners and Eric Holtzclaw. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Liger Partners and Eric Holtzclaw або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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Player FM - додаток Podcast
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Переходьте в офлайн за допомогою програми Player FM !
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Decoding Market Strategies: An In-Depth Conversation with Brady Jensen
Manage episode 414352288 series 1358995
Вміст надано Liger Partners and Eric Holtzclaw. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Liger Partners and Eric Holtzclaw або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of The Claw, Eric Holtzclaw is joined by Brady Jensen, CEO of Aggregate Insights. Brady shares his expertise in utilizing primary intelligence to refine go-to-market strategies, highlighting the significance of understanding customer needs for product development and market alignment. With a background that transitions from sales to product marketing, he emphasizes the value of direct customer feedback in crafting and validating market approaches. Join Eric and Brady as they discuss the art of deriving actionable insights from market research, the importance of aligning product features with customer expectations, and the evolving landscape of marketing in the digital age. Discover how Aggregate Insights aids businesses in navigating market complexities and ensuring their offerings resonate with the target audience.
To connect with Eric, click HERE
To connect with Brady, click HERE
Subscribe to our YouTube channel: https://www.youtube.com/@ligermarketing
Visit us at: https://ligerpartners.com/
Follow Us on Social:
Facebook: https://www.facebook.com/YouNeedALiger
Instagram: https://www.instagram.com/ligermarketing/
104 епізодів
Поширити
Manage episode 414352288 series 1358995
Вміст надано Liger Partners and Eric Holtzclaw. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Liger Partners and Eric Holtzclaw або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of The Claw, Eric Holtzclaw is joined by Brady Jensen, CEO of Aggregate Insights. Brady shares his expertise in utilizing primary intelligence to refine go-to-market strategies, highlighting the significance of understanding customer needs for product development and market alignment. With a background that transitions from sales to product marketing, he emphasizes the value of direct customer feedback in crafting and validating market approaches. Join Eric and Brady as they discuss the art of deriving actionable insights from market research, the importance of aligning product features with customer expectations, and the evolving landscape of marketing in the digital age. Discover how Aggregate Insights aids businesses in navigating market complexities and ensuring their offerings resonate with the target audience.
To connect with Eric, click HERE
To connect with Brady, click HERE
Subscribe to our YouTube channel: https://www.youtube.com/@ligermarketing
Visit us at: https://ligerpartners.com/
Follow Us on Social:
Facebook: https://www.facebook.com/YouNeedALiger
Instagram: https://www.instagram.com/ligermarketing/
104 епізодів
Усі епізоди
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Схожі до The Claw
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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continue reading
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continue reading
Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
