Affiliate Manager’s Dilemma: Tackling Lead Gen Growth Challenges The Affiliate Marketing podcast

Вміст надано Lee-Ann Johnstone - Founder of Affiverse. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Lee-Ann Johnstone - Founder of Affiverse або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

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Affiliate Manager’s Dilemma: Tackling Lead Gen Growth Challenges

5d ago 31:43

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MP3•Головна епізоду

In this episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Simon Delaney, CEO at Databowl. They discuss the complexities of lead generation campaigns and the challenges faced by affiliate program managers. Simon shares his extensive experience in the lead generation industry, detailing his career trajectory to founding Databowl. The conversation covers the different types of leads, the importance of qualifying lead generators, and the necessity of transparency in affiliate marketing to avoid fraud and ensure successful campaigns.
Key segments of this podcast and where you can tune in to go direct:
- 06:54 Understanding lead generation types
- 12:02 Asking the right questions
- 26:09 The future of lead generation and technology
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