"web3 with a16z" is a show about the next generation of the internet, and about how builders and users -- whether artists, coders, creators, developers, companies, organizations, or communities -- now have the ability to not just "read" (web1) + "write" (web2) but "own" (web3) pieces of the internet, unlocking a new wave of creativity and entrepreneurship. Brought to you by a16z crypto, this show is the definitive resource for understanding and going deeper on all things crypto and web3. Fro ...
…
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Вміст надано Adweek. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Adweek або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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AI Scandals, Scam Ads, Cannes Lions, DM9 and Integrity: Ryan Joe, Rebecca Stewart, and Audrey Kemp Break It Down
Manage episode 498627931 series 3291925
Вміст надано Adweek. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Adweek або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
While TechMagic hosts Cathy Hackl and Lee Kebler are on vacation, they spotlight a must-hear episode of Adspeak by Adweek. In this episode, Ryan Joe speaks with Adweek’s Rebecca Stewart and Audrey Kemp to unpack the fallout from Cannes Lions 2023, where AI-manipulated case studies led to major award revocations, most notably involving agency DM9. The trio explores how AI is reshaping creative submissions, the ethics of “scam ads,” and the introduction of new global integrity standards. For marketers, creatives, and agency leaders, this episode offers an urgent look into the future of advertising awards in an AI-driven world.
Come for the tech, stay for the magic.
Ryan Joe Bio
Ryan Joe is the Editor-in-Chief of Adweek, serving as the episode's primary host. With deep industry knowledge, he guides the discussion on award integrity and evolving standards in advertising recognition, particularly in light of recent controversies involving AI and creative submissions.
Ryan Joe on LinkedIn
Rebecca Stewart Bio
Rebecca Stewart is the Brand Editor at Adweek, bringing extensive expertise in advertising awards and industry recognition programs. Her in-depth knowledge of the Cannes Lions ecosystem and award evaluation processes provides valuable context on both historical practices and emerging challenges in creative recognition.
Rebecca Stewart on LinkedIn
Audrey Kemp Bio
Audre Kemp is Adweek's Agency Reporter, specializing in investigating and reporting on industry developments. Her detailed coverage of the DM9 controversy and subsequent changes to Cannes Lions' integrity standards offers crucial insights into the evolving landscape of advertising awards and accountability.
Audrey Kemp on LinkedIn
Key Discussion Topics:
- 00:00 Intro: Welcome to Tech Magic's Special Episode
- 02:51 Understanding the Cannes Lions Award Hierarchy
- 06:17 Inside the Award Submission Process
- 09:38 The Rise of "Cannes Bait" and Scam Ads
- 12:48 DM9's AI Scandal: How It Unfolded
- 18:20 New Global Integrity Standards at Cannes
- 21:45 Balancing Creativity with Commercial Impact
- 24:48 Final Thoughts: The Future of Industry Awards
Hosted on Acast. See acast.com/privacy for more information.
126 епізодів
Поширити
Manage episode 498627931 series 3291925
Вміст надано Adweek. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Adweek або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
While TechMagic hosts Cathy Hackl and Lee Kebler are on vacation, they spotlight a must-hear episode of Adspeak by Adweek. In this episode, Ryan Joe speaks with Adweek’s Rebecca Stewart and Audrey Kemp to unpack the fallout from Cannes Lions 2023, where AI-manipulated case studies led to major award revocations, most notably involving agency DM9. The trio explores how AI is reshaping creative submissions, the ethics of “scam ads,” and the introduction of new global integrity standards. For marketers, creatives, and agency leaders, this episode offers an urgent look into the future of advertising awards in an AI-driven world.
Come for the tech, stay for the magic.
Ryan Joe Bio
Ryan Joe is the Editor-in-Chief of Adweek, serving as the episode's primary host. With deep industry knowledge, he guides the discussion on award integrity and evolving standards in advertising recognition, particularly in light of recent controversies involving AI and creative submissions.
Ryan Joe on LinkedIn
Rebecca Stewart Bio
Rebecca Stewart is the Brand Editor at Adweek, bringing extensive expertise in advertising awards and industry recognition programs. Her in-depth knowledge of the Cannes Lions ecosystem and award evaluation processes provides valuable context on both historical practices and emerging challenges in creative recognition.
Rebecca Stewart on LinkedIn
Audrey Kemp Bio
Audre Kemp is Adweek's Agency Reporter, specializing in investigating and reporting on industry developments. Her detailed coverage of the DM9 controversy and subsequent changes to Cannes Lions' integrity standards offers crucial insights into the evolving landscape of advertising awards and accountability.
Audrey Kemp on LinkedIn
Key Discussion Topics:
- 00:00 Intro: Welcome to Tech Magic's Special Episode
- 02:51 Understanding the Cannes Lions Award Hierarchy
- 06:17 Inside the Award Submission Process
- 09:38 The Rise of "Cannes Bait" and Scam Ads
- 12:48 DM9's AI Scandal: How It Unfolded
- 18:20 New Global Integrity Standards at Cannes
- 21:45 Balancing Creativity with Commercial Impact
- 24:48 Final Thoughts: The Future of Industry Awards
Hosted on Acast. See acast.com/privacy for more information.
126 епізодів
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Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.
Схожі до TechMagic with Cathy Hackl
"web3 with a16z" is a show about the next generation of the internet, and about how builders and users -- whether artists, coders, creators, developers, companies, organizations, or communities -- now have the ability to not just "read" (web1) + "write" (web2) but "own" (web3) pieces of the internet, unlocking a new wave of creativity and entrepreneurship. Brought to you by a16z crypto, this show is the definitive resource for understanding and going deeper on all things crypto and web3. Fro ...
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continue reading
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continue reading
Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
